【作者】 陈红；

【导师】 张雯；

【作者基本信息】 中南财经政法大学 ， 新闻与传播（专业学位）， 2023， 硕士

【摘要】 湖北省图书馆是重要的非营利性公共文化服务机构,既是城市文化的空间载体,又是促进阅读文化发展的空间场所,对促进一个城市的文化建设有着重大的现实意义。作为一个城市的文化空间,图书馆不但可以为本地居民创造一个轻松愉快的读书环境,还可以利用各种形式的线上和线下的活动,为推广阅读文化提供一个行之有效的路径。本文从“空间转向”的视角出发,选取湖北省图书馆作为个案,运用参与性观察法、深入访谈法等多种研究手段,将湖北省图书馆这一城市文化空间划分为物理空间、交往空间和媒介空间,并以此为依据,对湖北省图书馆在阅读文化建设、传播等方面起到的作用进行了阐述与分析。在以上研究思路的指导下,本文遵循“总—分—总”的框架,第一章为第一部分,主要介绍了图书馆阅读文化传播的空间媒介定位,主要包括图书馆的文化功能定位以及图书馆作为公共空间的文化特质。第二部分包括二、三、四这三章,分别从物理空间、交往空间、媒介空间三个维度,探讨以空间设计、互动实践、媒体推广为主要表征的阅读文化传播。其中,第二章探讨湖北省图书馆内外部空间设计与阅读氛围营造,主要从馆内阅读文化符号的建构与馆外阅读文化场所打造两个角度展开论述;第三章探讨湖北省图书馆交往空间与阅读文化交流,主要从人与图书馆的互动感知与人与人的交流实践两个角度展开论述;第四章探讨湖北省图书馆媒介空间与阅读文化传播,主要从图书馆线上融合传播与线下活动传播两个部分展开论述。第三部分是第五章,这一部分从路径创新的角度出发,主要探讨阅读文化建构的空间传播策略。文章围绕空间、传播、交往、图书馆和阅读文化这几个范畴的关键字,得出了以下几个重要的结论:第一,作为物理空间表现的一个重要标志,空间设计成了构建阅读文化的物质载体。湖北省图书馆非常注重物理空间的立体表现,在空间构造和室内布置上,注重表现形式的多样性,展示着自己的空间特色。第二,在交往空间以及阅读文化传播场所的形成上,互动实践发挥着重要作用。加强互动实践,促成交往空间是突显交往空间专属的文化传播意义的重要手段。第三,以媒体为渠道进行推广已经成为构成媒介空间的主要形式,同时也是帮助阅读文化实现更好的推广、传播的渠道,借助各式各样的媒体推广活动,能够搭建起为阅读文化传播服务的媒介场域。更多还原

【Abstract】 Hubei Provincial Library is an important non-profit public cultural service institution,which is not only a spatial carrier of urban culture,but also a spatial place to promote the development of reading culture,which has great practical significance for promoting the cultural construction of a city.As a cultural space of the city,the library can not only create a relaxed and enjoyable reading environment for local residents,but also provide an effective way to promote reading culture by using various forms of online and offline activities.From the perspective of "spatial turn",this thesis selects Hubei Provincial Library as a case study,uses participatory observation method,in-depth interview method and other research methods to divide the urban cultural space of Hubei Provincial Library into physical space,communication space and media space,and expounds and analyzes the role of Hubei Provincial Library in the construction and dissemination of reading culture on this basis.Under the guidance of the above research ideas,this thesis follows the framework of "total-score-total",and the first chapter is the first part,which mainly introduces the spatial media positioning of library reading cultural dissemination,mainly including the cultural function positioning of libraries and the cultural characteristics of libraries as public spaces.The second part includes chapters 2,3 and 4,which respectively discuss the dissemination of reading culture with space design,interactive practice and media promotion as the main characteristics from the three dimensions of physical space,communication space and media space.Among them,the second chapter discusses the design of internal and external spaces and the creation of reading atmosphere in Hubei Provincial Library,mainly from the two perspectives of the construction of reading cultural symbols in the library and the creation of reading cultural places outside the library.Chapter 3 discusses the communication space and reading culture exchange of libraries in Hubei Province,mainly from the perspectives of interaction perception between people and libraries and communication practice between people.Chapter 4 discusses the media space and reading culture dissemination of Hubei Provincial Library,mainly from the two parts of library online integration communication and offline activity communication.The third part is the fifth chapter,which mainly discusses the spatial communication strategy of reading culture construction from the perspective of path innovation.Focusing on the keywords of space,communication,library and reading culture,the article draws the following important conclusions: First,as an important symbol of physical space expression,space design has become a material carrier for building reading culture.Hubei Provincial Library attaches great importance to the three-dimensional expression of physical space,pays attention to the diversity of expression forms in space structure and interior layout,and shows its own spatial characteristics.Second,interactive practice plays an important role in the formation of communication spaces and places for the dissemination of reading culture.Strengthening interactive practice and promoting communication space is an important means to highlight the cultural communication significance exclusive to communication space.Third,the promotion of media as a channel has become the main form of media space,and it is also a channel to help reading culture achieve better promotion and dissemination.更多还原