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A证券公司财富管理部人员绩效考核优化研究

A Optimization Research on Personnel Performance Assessment of Wealth Management Department of A Securities Company

【作者】 周敏

【导师】 程贵孙;

【作者基本信息】 华东师范大学 , 工商管理硕士(专业学位), 2022, 硕士

【摘要】 在当今国际经济形式低迷且国内经济发展速度放缓和金融行业监管从严的大背景下,证券商业经历了多年的股灾。随着近年来国内资本市场改革进程的加快,促使证券行业整合分化,在同时面临发展机遇和挑战的环境下能否充分利用自身优势,对企业发展进行精准定位,优化资源配置,实现转型发展成为各大劵商的重要方向。A证券公司作为传统劵商,由于区域优势在经纪业务方面占一定优势,但现在证券公司面临着行业内部竞争严峻、互联网金融冲击等问题,公司市场份额萎缩优势不再。2019年公司的经纪业务收入占比22.95%,与整个行业21.85%的占比差距不大,但是比较行业前十的证券公司该业务净收入占比的平均数,还存在一定差距。A证券公司经纪业务收入来源是公司财富管理部。本篇论文把A证券公司作为主要研究对象,通过研究了解到该企业在开展绩效考核的过程中有许多不足之处,例如制定的考核目标、周期不合理、在考核结束时无法及时进行反馈等,这些问题需要进一步完善。另外,因为笔者非常关注人力资源绩效考核方面的内容,所以希望能够深入探究相关领域的知识。而且笔者曾参与到银行小企业团队的管理环节当中。所以,本篇论文结合A证券企业绩效考核的具体情况结合专业知识和具体运行情况帮助该企业制定一套科学的绩效考核优化方案,让该企业可以高效的完成人力资源管理工作。笔者在制定完善对策的时候提出A证券企业财富管理部门可以融合多种形式的考核方式,把岗位述职、平衡积分卡、360度考核法整合在一起,从考核内容、指标、考核反馈和应用结果等多个角度对A证券公司财富管理部人员绩效考核制度和方法进行完善,并指明落实方案时需要站在组织和制度两个层面为其提供保障,最后评估绩效考核体系方案的最终效果。

【Abstract】 Under the background of the downturn of the international economic form,the slowdown of domestic economic development and the strict supervision of the financial industry,securities businesses have experienced many years of stock market disasters.With the acceleration of the reform process of the domestic capital market in recent years,it has become an important direction for major securities firms to promote the integration and differentiation of the securities industry,and whether they can make full use of their own advantages to accurately position the development of enterprises,optimize the allocation of resources,and achieve transformation and development in the environment of facing development opportunities and challenges at the same time.As a traditional securities firm,a securities company has a certain advantage in brokerage business due to its regional advantages,but now the securities company is facing severe competition within the industry,the impact of Internet Finance and other problems,and the company’s market share is shrinking,and its advantage is no longer.In 2019,the brokerage business income of the company accounted for 22.95%,which is not far from the 21.85% of the whole industry,but there is still a certain gap compared with the average of the net income of the top ten securities companies in the industry.The source of brokerage income of a securities company is the company’s wealth management department.This paper takes A Securities Company as the main object of study.Through the study,we know that the enterprise has many shortcomings in the process of carrying out performance appraisal,such as the assessment target,unreasonable cycle,unable to timely feedback at the end of the assessment,etc.These problems need to be further improved.In addition,because the author pays close attention to the content of human resource performance appraisal,I hope to further explore the knowledge of related fields.Moreover,I once participated in the management of the small business team of the bank.Therefore,this paper combined with the specific situation of A securities enterprise performance assessment,professional knowledge and specific operation to help the enterprise to develop A set of scientific performance assessment optimization plan,so that the enterprise can efficiently complete the human resources management work.When the author formulate countermeasures proposed A securities company wealth management department may merge multiple forms of assessment methods,the reporting on activities,together,from the perspective of,assessment and feedback,and application results,and other wealth management department of A securities company personnel,improve the indicating implementation programs need to stand in the organization and the system two aspects to provide security,The final effect of the final evaluation.

  • 【分类号】F272.92;F832.39
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