【作者】 张健；

【导师】 金涛；

【作者基本信息】 广西师范大学 ， 工商管理（专业学位）， 2020， 硕士

【摘要】 随着知识经济时代的到来,信息技术已经成为引领全球经济的基础。然而,人们发现一个客观现象却是:企业大量的资金不断投入信息技术,信息技术却难以创造出更多的价值,信息建设的投资与回报呈现递减效应。造成这种现象的主要原因在于企业缺乏信息化战略管理。由于信息技术的局限性,解决这一问题的答案不在信息技术本身,而是将信息技术与企业战略相结合,从而形成企业信息化战略。只有加强企业信息化战略管理,才能摆脱企业信息化建设的困境,充分发挥信息技术的强大力量。C公司作为典型的电子制造企业,其信息化发展战略将会在企业转型升级和发展过程中发挥出重要的作用。通过对信息化的理论研究和实际问题的分析,为公司的信息化战略制定提供一定的帮助。运用信息化战略的管理思维,促进信息化与工业化的深度融合,为公司的转型升级提供符合国家发展趋势的思路和方法。同时,通过进行信息化发展战略规划,将更好地为公司战略、目标实现和绩效提升做出更好的贡献,使公司信息化建设的资金投入获得更多的回报,为公司的发展壮大做出贡献。首先,介绍了本文的研究背景和意义、国内外研究现状、研究思路和方法,提出了研究我国制造业信息化建设的重要性和必要性;分析了企业战略管理的理论和发展,梳理了信息化战略与企业战略的关系,阐明了信息化战略是企业战略的组成部分。同时,详细分析了企业信息化战略构成要素和规划方法,为C公司信息化战略研究奠定了理论基础。其次,分析了C公司发展的内外部环境,总结了内外部环境的有利因素和不利因素,指出了成本控制是C公司管理的关键;介绍了C公司的基本情况,回顾了公司信息化建设经历的三个发展阶段,通过引进各类信息系统,初步构建了以ERP为核心的企业信息化建设平台;提出了目前公司信息化建设过程中存在的主要问题:信息化战略目标不明确、公司管理信息化支持不足、信息基础设施投入不足、信息系统集成度低、缺乏与合作伙伴的信息协同,并分析了问题产生的原因。通过对C公司的宏观外部环境、企业内部环境、企业信息化现状三个层面的分析,为C公司制定信息化发展战略提供有力的依据。最后,分析了C公司的企业发展战略,确定了“总成本领先”的公司战略目标;在制定信息化发展战略的过程中,运用CSF关键因素分析法,对公司战略目标进行了分析,确定了促进公司信息化战略成功的关键因素,从而有效定位信息需求;提出了公司信息化战略目标是:研发管理的数字化和流程化、采购管理的网络化和便利化、生产管理的自动化和智能化、运营管理的流程化和数字化、决策管理的智能化和科学化,为公司信息化发展指明了方向;运用BSP企业系统规划法对信息系统进行规划,绘制出C公司信息系统总体架构图,完善信息系统总体规划;制定了信息基础设施建设、关键信息系统建设、建设风险管理的战略实施策略;同时,提出了信息化战略实施需要提供的保障措施,包括组织保障、执行保障、人员保障、资金保障四个方面,以确保C公司信息化战略能够顺利实施。更多还原

【Abstract】 With the advent of the era of knowledge economy,information technology has become the basis for leading the global economy.However,people find that an objective phenomenon is: companies have invested a lot of money in information technology,but it is difficult for information technology to create more value,and the investment and return of information construction show a diminishing effect.The main reason for this phenomenon is the lack of information strategic management of enterprises.Due to the limitations of information technology,the answer to this question is not information technology itself,but the combination of information technology and enterprise strategy to form an enterprise information strategy.Only by strengthening the strategic management of enterprise informatization can we get rid of the plight of enterprise informatization construction and give full play to the powerful power of information technology.As a typical electronic manufacturing enterprise,Company C’s information development strategy will play an important role in the transformation and upgrading of enterprises.Through the analysis of theoretical research and practical problems of informatization,it can provide certain help for the company’s informatization strategy formulation.The use of information strategy management thinking to promote the indepth integration of informatization and industrialization,for the company’s transformation and upgrading to provide ideas and methods consistent with national development trends.At the same time,through informatization development strategic planning,it will better make better contributions to the company’s strategy,goal realization and performance improvement,make the company’s information construction capital investment get more returns,and contribute for the company’s development and growth.Firstly,it introduces the research background and significance of this article,the current status of research at home and abroad,research ideas and methods,and puts forward the importance and necessity of researching the informatization construction of China’s manufacturing industry.The relationship between informatization strategy and enterprise strategy clarifies that informatization strategy is an integral part of enterprise strategy.At the same time,detailed analysis of the elements and planning methods of enterprise informatization strategy has laid a theoretical foundation for the research of C company’s informatization strategy.Secondly,it analyzes the internal and external environment of C company’s development,summarizes the favorable and unfavorable factors of internal and external environment,points out that cost control is the key to C company’s management;introduces the basic situation of C company,and reviews the company’s information construction experience In the three development stages of the company,through the introduction of various information systems,an enterprise information construction platform with ERP as the core was initially constructed;the main problems in the current company information construction process were proposed: the informatization strategic objectives were not clear,the company management Insufficient support for informatization,insufficient investment in information infrastructure,low integration of information systems,lack of information collaboration with partners,and analysis of the causes of problems.By analyzing the three levels of C company’s macro external environment,enterprise internal environment,and enterprise informatization status,it provides a strong basis for C company to formulate an informatization development strategy.Finally,the company’s corporate development strategy was analyzed,and the company’s strategic goal of "leading total cost" was determined.In the process of formulating the informatization development strategy,CSF key factor analysis method was used to analyze the company’s strategic goal and determine The key factors to promote the success of the company’s informatization strategy,so as to effectively locate the information needs;the company’s informatization strategic goals are proposed: digitalization and process management of R & D management,network and convenience of procurement management,automation and intelligence of production management,The process and digitization of operation management and the intelligent and scientific management of decision-making indicate the direction of the company’s informatization development;use the BSP enterprise system planning method to plan the information system,draw the overall structure diagram of the C company’s information system,and improve the information System overall planning;formulate strategic implementation strategies for information infrastructure construction,key information system construction,and construction risk management;at the same time,put forward the guarantee measures that need to be provided for the implementation of information strategy,including organizational guarantee,execution guarantee,personnel guarantee,capital guarantee Four aspects to ensure company C Interest rate strategy can be successfully implemented.更多还原