【作者】 王慧；

【导师】 孙信；

【作者基本信息】 山东大学 ， 统一战线学， 2020， 硕士

【摘要】 随着网络信息技术和数字化技术的迅猛发展,以网络化和数字化为代表的新媒体行业迅速崛起,这不仅是新时代的显著特征,也引发了信息传播理念和传播方式的变革,对经济、政治、文化和社会生活都产生了深刻的影响,对统一战线工作也提出了更新、更高的要求。新媒体从业人员作为新媒体行业的主要运营和管理人员,无论是从阶层属性、职业特性、社会价值、社会影响力和号召力等方面看,都是当今时代一个不可忽视的群体,是我国统战工作必须重视和团结的对象。在此背景下,本文选取新媒体从业人员统战工作为研究课题,在大量阅读文献的基础上,分析了我国目前针对这一课题的研究现状,从而确定了本文的研究方法和研究框架,对指导和推动统战工作实践创新具有一定的理论和现实意义。本文在阐述新媒体从业人员相关概念的基础上,通过问卷调查收集到的数据分析了新媒体从业人员的基本情况、思想与行为模式特征及其对统战工作的认知状况,发现新媒体从业人员年龄层次普遍较低,文化水平较高,以党外人士为主;日常生活和工作压力大,职业稳定性差,对自我的认同感较低;利益诉求逐渐多元化,会主动关注社会热点事件,但易受网络言论的影响;绝大多数新媒体从业人员能够明晰自身职业定位,做好本职工作,但也存在一部分新媒体人职业道德缺位。由于新媒体从业人员的群体特征及其独特的职业优势,做好新媒体从业人员的统战工作就显得尤为重要,不仅对维护我国社会和谐稳定、助推社会主义民主政治建设进程、促进社会主义市场经济发展具有重要意义,也可以巩固和发展最广泛的爱国统一战线、巩固和扩大党的执政基础、维护网络意识形态安全、全面提高网络综合治理能力。新媒体时代,党和政府深刻认识到新媒体从业人员统战工作的重要性,在新媒体从业人员统战工作顶层制度设计、代表性人士队伍建设、建立经常性联系渠道以及引导发挥作用等方面都进行了部署和实践。但是,新媒体从业人员统战工作还是不可避免地存在一些不足之处,新媒体从业人员统战工作体制有待完善、新媒体从业人员统战工作方式方法相对滞后、新媒体从业人员意见反馈渠道有待拓宽、网络舆情监管和宣传引导工作有待加强;新媒体从业人员动态难把握、对统战工作认识不足、部分新媒体从业人员网络话语权异化等加大了统战工作的难度;统战干部队伍对统战工作的重要性认识不足,其新媒体素养也不能适应统战工作的新要求。为了将新媒体从业人员更好地“组织起来”,应健全新媒体从业人员统战工作体制,加强对新媒体从业人员的甄别管理,进行分类施策,创新教育培养的内容和方式,拓宽意见反馈渠道,加强对网络舆情的监管以及培育一支高素质的统战干部队伍。更多还原

【Abstract】 With the rapid development of network information technology and digital technology,the new media industry characterized by networking and digitalization is rising rapidly.This is not only a significant feature of the new era,but also a revolution in the concept and mode of information communication,which has a profound impact on economy,politics and culture and social life,and also puts forward new requirements for the work of the United Front.As the main operation and management personnel of new media industry,new media practitioners are a group that can not be ignored in today’s era,no matter from the aspects of stratum attribute,professional characteristics,social value,social influence and appeal.They are the objects that our united front work must attach importance to and unite.In this context,this paper selects the United Front Work of new media practitioners as the research topic,based on a large number of reading literature,analyzes the current research status of this topic in China,thus determining the research methods and framework of this paper,which has certain theoretical and practical significance for guiding and promoting the practical innovation of United Front Work.Based on the related concepts of new media practitioners,this paper analyzes the basic information,thought and behavior patterns of new media practitioners and their cognition of the United Front work through the data collected from the questionnaire survey,it is found that the age level of new media practitioners is generally low,their education level is high,and they are mainly non party people;their daily life and work pressure are high,their career stability is poor,and their sense of self-identity is low;their interest demands are gradually diversified,and they will take the initiative to pay attention to social hot events,but they are vulnerable to the impact of online speech;the vast majority of new media practitioners are able to clarify their career positioning,do their job well,but there are also some new media people lack of professional ethics.Due to the group characteristics and unique professional advantages of new media practitioners,it is particularly important to do a good job in the United Front Work of new media practitioners.It is not only of great significance to maintain social harmony and stability,boost the process of socialist democratic political construction,and promote the development of socialist market economy,but also to consolidate and develop the most extensive patriotic united front,consolidate and expand the ruling basis of the party,maintain the safety of network consciousness,and comprehensively improve the comprehensive governance ability of the network.In the era of new media,the party and the government have deeply realized the importance of the United Front Work of new media practitioners,and deployed and practiced in the top-level system design of the United Front Work of new media practitioners,the construction of representative personnel team,the establishment of regular contact channels and the guidance of playing a role.However,there are inevitably some deficiencies in the United Front Work of new media practitioners.The United Front Work System of new media practitioners needs to be improved,the United Front Work Methods of new media practitioners are relatively backward,the feedback channels of new media practitioners need to be widened,and the supervision and guidance of network public opinion need to be strengthened;It is difficult to grasp the dynamics of new media practitioners and lack of understanding of the United Front work,and some new media practitioners’ network discourse power is alienated,which increases the difficulty of the United Front work;The united front cadres do not understand the importance of the United Front work Enough,their new media literacy can not meet the new requirements of the United Front work.In order to better "organize" the new media practitioners,we should improve the United Front Work System for media practitioners,strengthen the screening management of new media practitioners,carry out classified measures,innovate the contents and methods of their education and training,broaden their feedback channels,strengthen the supervision of network public opinion and cultivate a high-quality team of united front cadres.更多还原