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微信对绿色公共领域的构建研究

Chengdu Haze: the Research of Construction on Green Public Sphere through Wechat

【作者】 李爽

【导师】 代玉梅;

【作者基本信息】 西南大学 , 新闻学, 2018, 硕士

【副题名】以“成都雾霾事件”为例

【摘要】 绿色公共领域是一个围绕自然环境为公共议题的绿色话语空间,是关于环境议题的政治型公共领域。近年来,国内环境问题不断涌现,公众对环境关注度不断提升,我国公民的环境意识不断加强,在环境问题的刺激下,环境公共事件频发。尤其是空气污染问题,讨论热度更是前所未有。但国内对绿色公共领域的关注还停留在起步阶段。互联网和新媒体飞速发展,为社会中各个主体参与到绿色话语空间提供了有利的途径和平台,也同时扩大着中国的绿色话语空间,促使着新的绿色公共领域形成,也有越来越多的学者将研究绿色公共领域的目光延伸向新媒体环境中。作为新媒体代表的微信,第一次为环境传播做出较大贡献,是2015年柴静《穹顶之下》的传播。在“成都雾霾事件”中,微信成为了环境传播的中坚力量。本文旨在通过再现“成都雾霾”这一环境公共事件在微信中的传播,阐述微信构建绿色公共领域的过程,微信对构建绿色公共领域的作用,以及微信构建的绿色公共领域的特点。研究发现,微信的功能及其特征良好地为绿色公共领域形成的条件或是要素提供了必要的基础;微信“赋权”下的环境传播是构建绿色公共领域的过程;微信构建的绿色公共领域表现出广泛性与集中性、多样性、互动性、公众推动、松散性与临时性并存的特点;微信是绿色公共领域形成的重要媒介,它开辟的绿色话语空间能够扩展公共领域,并促成绿色行动的发生。微信通过环境传播构建起了一个关于成都雾霾的绿色公共领域,但在这个过程中也体现出微信构建绿色公共领域的一些困境:微信有着增强公民对环境风险感知的影响;微信环境传播中还存在着非理性化的因素;微信环境知识传播的缺乏。最后,本论文希望丰富国内环境传播领域尤其是对绿色公共领域的研究内容,并通过对具体事件的分析得出微信构建绿色公共领域,达成环境共善目的的可能性,为现实问题的解决提供理论的支持。

【Abstract】 Green public sphere is a green discourse space around the natural environment for public issues.Over the past decade,environmental problems have arisen,the publics’ awareness of environmental has increased,and frequent a environmental public events especially the air pollution problem bring a very heated discussion.But the domestic focus on green public sphere is still in its infancy.The rapid development of the Internet and new media has provided a favorable path and platform for all subjects in the society to participate in the green discourse space.As a representative of new media,WeChat,its environmental communication combines the environmental related subjects,and flows various environmental information.As its communication characteristics,it integrates interpersonal communication,organizational communication and mass communication,and freely switches between individuals and public.It has a complete set of environmental communication system,which provides basic conditions for the formation of green discourse space.WeChat played a huge role in the haze events in Chengdu.The purpose of this paper is to demonstrate the propagation of the environmental public events called "Chengdu haze" in WeChat,explain the process of WeChat constructing green public sphere and the role that WeChat played,and the characteristics of green public sphere constructed by WeChat.Firstly,the author analyzes the selection basis of the haze events in Chengdu as the case,and analyzes the characteristics of WeChat propagation,and lays the foundation for the demonstration of WeChat constructing green public sphere.Then,introduces the content and characteristics of China’s green public sphere,and analyzes the theoretical basis for constructing the green public sphere in China’s actual environment.In the description of the haze events in Chengdu,we will analyze the process of building green public sphere in WeChat.Finally,this paper hopes to enrich the research contents in the field of environmental communication in China,especially in the field of green public sphere.Through the analysis of specific events,it can be concluded that WeChat will construct the green public sphere,achieve the possibility of environmental co-occurrence,and provide theoretical support for solving practical problems.

  • 【网络出版投稿人】 西南大学
  • 【网络出版年期】2019年 01期
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