【作者】 李凯；

【导师】 徐成立；

【作者基本信息】 华中师范大学 ， 体育教学， 2015， 硕士

【摘要】 近年来,我国经济快速发展,人民的健身意识不断增强。作为一项集健身性与观赏性的体育运动项目,网球运动逐渐走入了人们的视野。在武汉市,随着武汉籍网球选手在国内国际网球大赛中的优异表现,极大地激发了人们参与网球运动的热情。武汉市将积极创建"网球之城",更加促进了武汉市网球运动的发展。首届武汉网球公开赛的成功举办,使得武汉市网球运动迎来了发展的契机。网球人口是衡量一个地区网球运动开展情况的重要指标,同时也能反映一个地区的经济、文化发展状况。在武汉市创建"网球之城"的大背景下,有必要了解武汉市网球运动的发展现状,网球人口是网球发展状况的一个重要指标。关于武汉市的网球人口,至今没有一个官方的数据统计,这造成了无法直观地了解武汉市网球运动的开展状况。本文以2014年武汉网球公开赛作评估为背景,为了清晰地了解武汉市网球人口现状,也为了从侧面了解武汉市网球运动的发展状况,进而运用文献资料法、问卷调查法、数理统计法、访谈法等研究方法,得出了武汉市网球人口的对策与结论:1.武汉市目前有网球人口 19.6万,占到总人口的1.92%,武汉市的网球人口基数相对较少;2.武汉市网球人口数量区域分布差异较大;主城区(中心城区)网球人口数量多于远城区(新城区)网球人口数量;3.在网球人口人口学方面,男性多于女性,以中青年网球人口居多,企业工作者、学生、机关及事业工作人员网球人口居多,高学历人群为主,中高收入人群比重较大;4.武汉网球人口参与网球消费意愿较强,在参与型消费、观赏型消费与实物型消费方面均有不同程度的支出。5.武汉市网球人口有较强的网球参与动机,对网球运动理解较为深刻,参与动机较广,对网球诸多功能都有较强的认可性。6.影响武汉网球人口发展的因素主要包括经济因素、网球场地器材及场地服务质量因素。更多还原

【Abstract】 In recent years,China’s rapid economic development,people’s fitness awareness has been increasing.As a collection of keeping fit and spectator sports,tennis gradually into people’s horizons.With Wuhan national tennis players in the domestic and international tennis competition performance,it greatly stimulated the enthusiasm of the people involved in tennis.Wuhan will actively create a "tennis city",it more promoted the development of tennis in Wuhan.The first Wuhan open has been successfully held,it makes tennis movement ushered in the opportunity of the development of Wuhan.Tennis population is measure of the important indices for a regional information on the development of tennis sport,it also can reflect a region’s economic and cultural development.Create "tennis in Wuhan " big background,it is necessary to understand the current situation of the development of tennis sport in Wuhan,tennis population is an important indicator of development.About the tennis of Wuhan population,has not been an official statistics,it caused can’t intuitive understanding of the development of tennis in Wuhan.The research background of this paper is 2014 Wuhan open to do evaluation.In order to clearly understand the tennis population in Wuhan situation,also in order to understand the status of the development of tennis sport in Wuhan,from the side and literature data method,questionnaire survey method,mathematical statistics method,interview method,such as research methods,the countermeasures for the tennis population in Wuhan and conclusion:1.There are tennis population,196000 in Wuhan,accounted for 1.92%of the population,relatively few tennis population base in Wuhan;2.The tennis population in Wuhan area distribution differences;The main population more than the far city(downtown)tennis(new)tennis population;3.In terms of tennis population demography,men more than women,in the majority with young and middle-aged tennis population,enterprise workers,students,authority and public staff tennis population,highly educated people is given priority to,the high income,the percentage of the population;4.Wuhan tennis population participation willingness to spend is stronger,the participated consumption type,ornamental and Physical consumption all have different levels of spending.5.Wuhan tennis population has strong participation motivation,understanding of tennis is more profound,has a wide participation motivation,recognition of several functions tennis has a strong resistance.6.The factors affecting the development of Wuhan tennis population mainly include economic factors,tennis field equipment and the field service quality factors.更多还原