【作者】 赵丽华；

【导师】 孙凯；

【作者基本信息】 哈尔滨理工大学 ， 企业管理， 2015， 硕士

【摘要】 随着经济的不断发展，企业依靠内部发展已不能满足迅速扩大的市场需求。内部发展不仅使企业难以接触到新的知识系统以及获得规模经济和经验曲线，而且还很难在竞争市场上形成较高的壁垒。因此，企业间的合作创新也越来越受到重视，技术创新合作、管理创新合作、人员交流合作等逐渐成为企业迅速获得外部资源的重要途径。与此相对应的，战略联盟作为一种相互合作、共担风险的合作模式受到企业的日益重视，并成为企业促进技术创新、规避经营风险和竞争、实现资源互补和发掘新市场的主要发展模式。战略联盟目标的实现要依靠联盟成员间以优势互补为基础的密切合作，然而，成员之间在财务、技术、组织和人力等资源要素上往往存在异质性。上述异质性可能对战略联盟成员之间的合作互动甚至战略联盟的创新绩效产生影响。本文旨在研究战略联盟成员异质性与成员互动及创新绩效之间的关系。首先通过基于成员异质性的战略联盟相关性测度分析，将战略联盟进一步分为相关性战略联盟和非相关性战略联盟，并按照此分类方法设计相关与非相关战略联盟的调查问卷并对搜集到的数据进行整理。其次，运用Amos7.0软件分别对相关战略联盟数据和非相关战略联盟数据进行拟合指数分析、路径分析和相关性进行分析。再次，提出联盟成员互动在联盟成员异质性和联盟成员互动中所发挥的中介作用。最后，将相关与非相关战略联盟的联盟成员互动的中介作用分析结果进行比较，得出在非相关战略联盟中联盟成员互动的中介作用更强，在联盟建立和维护过程中更应该注重联盟成员互动的结论。更多还原

【Abstract】 As the economy continues to develop, companies rely on internaldevelopment has been unable to meet the demand of rapidly expanding market.Internal development is not only making it difficult to access to new knowledgesystems and achieve economies of scale and experience curve, but also difficultto form a high barrier in a competitive market. Therefore, cooperation andinnovation are more and more importance in enterprises, and technologicalinnovation cooperation, management innovation cooperation, personnelexchanges and cooperation has become an important approach for enterprises toobtain external resources rapidly. Correspondingly, the strategic alliance, as amutual cooperation and shared risk model of cooperation, receives specialattention from enterprises, which has become the main development model forenterprises to promote technology innovation, avoid operational risks andcompetition, achieve complementary resources and explore new markets.Achieving the objectives of strategic alliances depends on close cooperationbetween the alliance members based on complementary advantages. However,finance, technology, organization and human resources of strategic alliancemembers are often different. Such heterogeneity may has an impact oncooperation and interaction between members even on innovation performance ofstrategic alliances.This paper aims to study the relationship among strategic alliance membersheterogeneity, interaction of members and innovation performance. Firstly, itapplies the related measurement analysis based on member heterogeneity toreclassified the strategic alliances into related strategic alliances and non-relatedones, and then designs questionnaire and collects data. Secondly, this paper makes index data analysis, path analysis and correlationanalysis for related and non-related strategic alliances strategic alliances bysoftware Amos7.0. Again, it puts forward the point that members’ interactionmakes an intermediary role between strategic alliance members heterogeneity andinnovation performance. Finally, after comparing the analytical results fromrelated and non-related strategic alliances, it concludes that intermediary role of anon-related strategic alliance is more than that of related one, which imply thatalliance members interaction should be paid more attention to in the strategicalliances’ establishment and maintenance process.更多还原