【作者】 张宏伟；

【导师】 张树旺；

【作者基本信息】 华南理工大学 ， 公共管理（专业学位）， 2014， 硕士

【摘要】 组织文化被普遍认为是一个组织赖以生存和发展的核心竞争力，是组织进行科学管理的重要内容，它对我国政府的执政理念、管理机制和服务水平的转变具有积极的促进作用。工商行政管理部门作为市场监管和行政执法的政府部门，承担着对市场主体的大量的行政管理和行政执法工作，如何提高组织管理的效率，提高行政效能是工商行政管理人员需要不断思考的问题；另外，由于工商行政管理部门是政府的窗口单位，工商行政管理人员的一言一行都关乎政府的形象。而加强组织文化建设无疑有利于提高工商部门的行政效率和美化外部形象。因此，对工商行政管理部门的组织文化建设进行研究具有非常深刻的现实意义。本论文的研究方法是以阳江市工商局的组织文化建设为研究对象，采用文献分析法、访谈法和问卷调查法，对学界关于组织文化的见解和主张进行梳理、比较分析，从组织文化意义、类型和结构，并引用国内外管理大师对组织文化的论述，明确指出组织文化的理论基础及基本内涵，对阳江市工商局组织文化进行分析，在讨论组织文化与组织文化的建设具体内容的同时，找出组织文化中存在的不足因素，并提出阳江市工商局进行组织文化建设的必然性，联系实际，提出当前阳江市工商局进行组织文化建设的具体工作内容和举措，指明未来组织文化发展的新方向。本文的研究可以由个案推广到普遍，为其它行政部门的组织文化建设提供参考实例。本论文研究得出的结论：组织文化建设是一项系统性的工程，通过组织文化建设，可以提升组织不但可以提升组织内部的管理水平，而且可以提升组织的外部形象。更多还原

【Abstract】 Organizational culture is generally considered to be the competitive ability of anorganization for the survival and development of the core, is the important content of thescientific management of the organization, it is the ruling idea of our government,management mechanism and service change has a positive role in promoting. Industrial andcommercial bureau The administrative department for Industry and commerce as the marketsupervision and administrative law enforcement departments, undertake to the market a largenumber of administrative management and administrative law enforcement work, how toimprove the efficiency of management, improve the administrative efficiency is constantlythinking about the industrial and commercial administrative personnel needs; in addition, dueto the administrative department for Industry and commerce is the government’s windowunits, industry and commerce the administrative staff of the every word and action are allrelated to the image of the government. Strengthening the construction of organizationalculture is undoubtedly conducive to improving the business sector’s administrative efficiencyand beautify the external image. Therefore, to study the tissue culture of the administrativedepartment for Industry and Commerce has very practical significance and profound.This paper mainly in the construction of cultural industrial and commercial bureau ofYangjiang city as the research object, through literature review, comparative analysis of theacademic research on carding, organize cultural views and ideas, from the organizationalculture meaning, type and structure, and cited the master people domestic and internationalmanagement on organizational culture, points out clearly and basic the connotation of theoryof organizational culture, the Cultural Bureau of Commerce and industry organizations inYangjiang city are analyzed, in the discussion of the concrete content of construction oforganizational culture and organizational culture at the same time,find out the deficiencyfactors existing in organizational culture, necessity, and the Yangjiang City Administration ofindustry and commerce organization culture construction practice, the trade and IndustryBureau of Yangjiang city for the construction of organizational culture specific job contentand measures, and point out the new direction for the future development of organizationalculture. Provide an example for other departments of the organization culture construction.The conclusion of this paper is as follow: that the government’s organization cultural construction can promote the inner management level, and also can promote the externalimage.更多还原