CMC集团管控模式研究

【作者】 王毅；

【导师】 钱敏；

【作者基本信息】 南京理工大学 ， 工商管理， 2012， 硕士

【摘要】 随着经济的不断发展,我国涌现出一批批的经济实体,企业规模不断扩大,企业间竞争更为激烈,单个企业纷纷形成企业集团以提高其竞争能力和生存能力。中国集团公司的规模迅速扩张,集团数量日益增多,集团公司面临的市场竞争日趋激烈、行业内部竞争不断加剧,给集团的管理提出了很大的挑战。因此对集团公司这一组织现象的研究已经是很有必要的。集团公司一个显著的特点就是规模大,管理复杂,子公司数量多,一些集团公司的子公司业务比较分散,相关度不高,因此集团公司如何实现对子公司的有效管理,成为发挥集团公司优势的关键所在,否则不但不能实现集团的优势效应,反而会造成整个集团资源的浪费,最终形成效率低下的局面。所以,从母公司的角度,研究如何对子公司进行有效的管理和控制,设计合理的对子公司的管控模式,以便优化配置集团的资源,发挥集团的整体优势,是企业集团需要认真考虑的问题。本文以CMC集团为案例,通过分析CMC集团的发展现状、其管理存在的问题,探讨适用于CMC集团的管控模式,以供CMC集团借鉴。文章分为六个部分,第一章为绪论介绍了文章的写作背景、研究意义、文章框架等；第二章介绍了集团管控的相关理论知识,重点分析了目前比较流行的三种管控模式即财务型管控、运营型管控及战略型管控；第三章分析了CMC集团的管理现状及其存在的问题；第四章阐述了构建CMC集团新型管控模式的思路,并提出合适其自身的管控模式；第五章在前文分析的基础上得出CMC集团应采取混合型管控模式的结论,并就如何落实新型管控模式提出了系列与之相配套的对策建议,第六章为全文的总结。更多还原

【Abstract】 Along with the rapid development of china’s economy and more and more economic entities appear. The scale of companies have been expanded and inter-enterprise competition has been more intense. So single companies have formed a group to improve the competitiveness and viability. With rapid expansion of the scale and increasing number, group enterprise of China are facing fierce market competition, which will bring great challenges to the management of group enterprises. Therefore, it is important for us to study the group enterprises. The characteristics of group enterprise are that they have a large scale and many subsidiaries with complex management and irrelevant business. So that it is the key to make full of advantages of management.Otherwise it will not achieve the advantages of group effect, but will result in waste of resources of the group. It is very meaningful to design a reasonable control mode to manage the subsidiaries well and make the efficient allocation of resources come true. This paper take CMC Group as a case to explore a reasonable management and control mode for CMC Group to improve it by analyzing the development of CMC Group and its Management issues. The article is divided into six parts, the first chapter introduces the writing background, research significance, the framework; the second chapter introduces the group control theory of knowledge, focusing on analysis of the current popular of the three control mode that financial control, operation management and strategic management; the third chapter analyzes CMC group management present situation and the existence question; the fourth chapter elaborates the construction of new management mode of CMC group thinking, and puts forward the suitable its own control mode; the fifth chapter in the above analysis is derived on the basis of CMC group should adopt the mixed control mode of the conclusion, and on how to implement the new management mode and puts forward series the corresponding countermeasures and suggestions, the sixth chapter is the full text of the summary.更多还原