【作者】 冯超；

【导师】 邹国庆；

【作者基本信息】 吉林大学 ， 企业管理， 2012， 硕士

【摘要】 本文研究的主要问题是在企业的管理活动中，知识管理战略的实施与运用对于组织绩效而言存在怎样的影响，并且重点关注在这一影响过程中，环境不确定性究竟起到怎样的作用。在以往学者研究的基础上，文中按照经典分类方式将知识管理战略划分为编码化知识管理战略和人际化知识管理战略两个类型，编码化战略是指借助于计算机将显性知识进行收集、整理并存储于数据库中，以供组织中有需求的人随时翻阅使用，人际化战略则是要依靠知识研发者和拥有者通过“从人到人”的途径来实现隐性知识和实践经验的传递，计算机在这里的作用不再是存储而是帮助人们进行知识方面的交流；文中选取环境不确定性作为调节变量来进行分析，然后分别研究环境不确定性对于编码化知识管理战略和人际化知识管理战略与组织绩效之间关系的调节作用。本文提出三个基本假设：知识管理战略的实施对组织绩效的提高具有显著的正向影响；环境不确定性对知识管理战略与组织绩效的关系具有调节作用；环境不确定性对组织绩效的提高也具有显著的正向影响。为了检验以上假设是否成立，作者针对我国东北地区的中小电信和其他信息传输服务企业发放了电子问卷400份，回收的问卷通过整理并剔除了部分无效问卷之后，剩余189份，问卷的有效回收率为47%。通过运用SPSS18.0对问卷数据进行信度分析、效度分析以及回归性分析之后，验证了环境不确定性对于知识管理战略和组织绩效之间的确具有调节作用，本文得出的具体结论包括：第一，知识管理战略对于组织绩效具有显著的正向影响，这说明当企业合理地应用知识管理战略来进行管理实践的时候，这个企业可以获得比平时更好的绩效水平。此外，编码化知识管理战略和人际化知识管理战略这两个维度也对组织绩效具有显著地正向影响，这说明企业无论采用编码化还是人际化知识管理战略，都会获得比以前更高的绩效。第二，环境不确定性能够显著地正向调节知识管理战略和组织绩效之间的关系，这说明在应用知识管理战略来提高组织绩效水平的时候，不能忽略企业所处的市场环境因素的影响，企业如果能够随着环境的变动而调整各项管理活动，抢占市场先机，然后结合采用知识管理战略就会事半功倍，达到比竞争对手更高的绩效。同时通过研究我们发现，环境不确定性能够很好的正向调节编码化战略和组织绩效的关系，但是对于人际化战略和组织绩效的关系却没有显著的影响。第三，环境不确定性对于组织绩效具有显著的正向影响，产生这种结果的原因主要有两个：面对所处环境的高度的不确定性，每个企业必将更加关注环境的变动并制定相应的措施，这就为企业减少了不稳定因素；同时，环境不确定性会促使企业投入更多的时间和精力到产品及服务的研发和创新当中，以应对现有产品和服务随时面临淘汰更新的威胁，这也势必会给企业带来更高的绩效水平。基于上述结论，作者建议企业管理者们要根据企业自身的实际情况来选择实施合适的知识管理战略，在战略运用的过程中，必须密切地关注企业外部环境的各种情况，以便把握住时机，获取更高的绩效水平。更多还原

【Abstract】 The main issue of this research is to find out the relationship between theimplementation of knowledge management strategy(KMS) and organizationalperformance in firms’ manage actions, and we focus on the effects of environmentaluncertainty in this process. Based on the study of former scholars, we divide theKMS into two styles: the codification strategy and the personalization strategy,codification strategy collected, codified and stored explicit knowledge andexperiences in databases by computer, everybody in that company can use themwhen they needed; personalization strategy needs the people who develop and takethe knowledge to share them through the way “a man to another”, computers hereare used to help people to communicate but not to store; we choose environmentaluncertainty as the moderator,then analyse its effects on both the codificationstrategy and the personalization strategy and organizational performance. There arethree hypothese: the implementation of KMS has a positive effect on organizationalperformance, the environmental uncertainty has a negative effect on organizationalperformance, the environmental uncertainty will moderate the relationship betweenKMS and organizational performance.To test whether these hypothesis can be true, the author chose400firms oftelecommunications and other relative service trades as the simple, after collectingand choosing, there are189questionnaires effective, the rate is47%.Then we usedthe software SPSS18.0to analyse these data’s reality, validity and then do theregression analysis, and we have proved that environmental uncertainty canmoderate the relations between KMS and organizational performance, and all the conclusions are as follows:First, KMS has an active effect on organizational performance obviously, itmeans, if a company use the KMS rationally, it will gain a higher level ofperformance. And the two dimension codification strategy and personalizationstrategy also have active effect on organizational performance, no matter which onethe company choose, it will do good to its performance.Second, environmental uncertainty can moderate the relationship between KMSand organizational performance, it means you can’t ignore the effect of environmentfactors when you want to up performance level by using KMS. If a company canchange its actions with environment does, and hold the opportunities, then use KMSwill obtain a better result than competitors. At the same time, we foundenvironmental uncertainty can affect codification strategy and performance, butcan’t affect personalization strategy.Third, environmental uncertainty has an active effect on organizationalperformance, there are two reasons：the one is when a company face the highuncertainty, it will focus on changes of environment more than ever, thus willreduce instability；the other one is environmental uncertainty will impel thecompany to take more time and efforts on products’ innovation, then it can face thethreat that products and services date, this way must make the company gain ahigher performance level.Based on these conclusions, the author suggests managers should choose theright KMS by analyse actuality, and in the process of using KMS, the companyshould keep an eye o environment factors, and hold opportunities, then it will have abetter level of performance.更多还原