【作者】 王辉；

【导师】 韩立新；

【作者基本信息】 河北大学 ， 新闻学， 2009， 硕士

【摘要】 随着我国经济高速发展,对经济领域的信息传播产生了很大需求,近年来,各类财经期刊纷纷发展起来,创立于1998年的《财经》逐步取得了领跑者的地位。回顾《财经》的发展历史,可以看出《财经》调查性报道对于其成长意义重大。在《财经》所有封面文章中影响最大的是那些揭露黑幕的调查性报道。长期以来,《财经》对于调查性报道的生产模式已经成型,但2003年转型之后,现在其调查性报道的社会影响已大不如前。向成功者和领跑者取经,历来是人们习以为常的一种作法,对成功媒体进行研究,是目前媒介研究领域的重要内容。本文从成功媒体《财经》上找寻不足,试图从一个侧面折射出我国目前整体调查性财经报道的现况和存在的潜在问题。本文在分析调查报道议题与特点的基础上,从内容设置上的“傲慢与偏见”、对目标受众的“模糊与轻慢”、运行机制的“迟滞与集权”、新闻官司缠身等四方面进行分析,通过分析发现海派风格过于明显与目标受众定位的模糊是问题的主要症结所在。论文的第三部分分析了产生以上问题的主客观原因,在全球经济危机的影响下,《财经》的“精英路线”游离为“书生路线”,是当前问题的主要成因。针对存在的问题与成因,论文第四部分提出相应解决方案,明确目标受众的前提下,内容上重新定义精英路线,从海派风格需要多元处理,和评论的客观性两方面,重新定义“现实批判”的“精英路线”,从树立多元求证的意识与平衡调查事件两方面规避司法纠纷,最后从调查性报道的选题、风格、目标三方面分析得出《财经》调查性报道发展空间,指出对人的关注,才是一家财经媒体所应追求的良知之极致!更多还原

【Abstract】 Recently, the demand of economical field information transmission is increasing with the economic development in our country and various financial magazines have developed. The <Financial>, founded in 1998, gradually achieved the status of the lead. Recalling the <financial> development history, we can see that the financial investigative report its significant growth. But after 2003, investigative report has less influence than before. For a long time <financial> investigative reporting mode of production has already taken shape. The greatest impact, among all articles in <Financial>, was exposing the dark side of the investigative report. Learning from the leader is a common method and research on the successful media is the important contents of media field research. So we analyze the content setting, conclude, circulate mechanism and object on the base of characteristic of the analysis and investigative report, and find that extra large style distinctness and orientation dark is the problem sticking point.In this paper, we analyze the drawback about <financial>, and attempt to reflect existing condition and current problems of whole investigative finance report. We analyzed the reason in the third part. Under the influence of economic crisis, the main reason is that <Financial>’s elite line has became literary line. To solve the problem, we have presented the solution in the fourth part. In the end we analyze the <Financial> investigative reporting space for development from the investigative reporting in three aspects:selected topic, style, and target, pointing out the attention to person.更多还原