【作者】 刘玉静；

【导师】 甘险峰；

【作者基本信息】 山东大学 ， 新闻学， 2011， 硕士

【摘要】 电视是社会主义文化建设的重要媒介。当前的国际竞争,越来越多地体现在通过电视进行国际新闻传播的软实力的竞争上。作为传播中国文化的有效方式,电视新闻对外传播对提高国家软实力具有重要作用。纵观其发展及相应的学术研究,中国电视新闻对外传播史是新闻学诸多分支都不曾系统考察的一个课题。尤其是最近十年,更是少有涉及,成为中国对外新闻传播史上的一个空白。本文以此为研究主题,力图填补空白,完善学科建设,并对实际工作产生一定的指导意义。本文以1958年电视在中国诞生到2010年52年间中国电视新闻对外传播的发展为研究对象,采用定性研究和定量研究相结合的研究方法,多角度,全方位地来梳理、归纳中国电视新闻对外传播的来龙去脉及其完整的历史事实。本文以中国电视新闻对外传播的传播内容、传播方式和技术、传播范围和功效以及一些在中国电视新闻对外传播史中发挥重要作用的新闻媒体及其作品为研究重点,通过认真细致的梳理和分析,力图发现存在的问题,探寻发展的规律。在认真分析研究的基础上,本文较为科学地将中国电视新闻对外传播史划分为四个阶段：起步期、停滞期、快速发展期和全面飞跃期。分期基本体现了中国电视新闻对外传播的阶段性发展进程,通过分析比较,梳理各阶段的最新进展,力图通过有限的篇章呈现出各阶段的发展状况,发现问题,分析原因,提出对策。最后,本文从整体上对中国电视新闻对外传播52年的发展进行总结分析,归纳出整个发展历程的四个特点,找出了中国电视新闻对外传播过程中应当注意的问题和要继承发扬的经验、传统,以冀为中国电视新闻对外传播今后的发展提供借鉴。更多还原

【Abstract】 TV is an important medium in the construction of socialist culture. The current international competition was more and more reflected in the competition of soft power which highly relies on using television to spread news abroad. As an effective way to spread Chinese culture, using TV to broadcast news abroad plays an important role in improving soft power. Throughout its development and the corresponding academic research, the history of China’s TV News overseas communication is a subject which many branches of journalism and communication have touched upon but not systematically studied. Especially in the last decade, it is rarely involved, becoming a blank in the history of China’s overseas communication. Based on the study of the history, this thesis tries to fill gaps, improve the disciplines, and expects it is useful to China’s overseas communication not only in theory but also in the practices.China’s TV News overseas communication from 1958 to 2010 is the study objectives of this thesis. Using the combination of qualitative research and quantitative research as the research methods, this thesis sorts and summarizes the history of China’s TV News overseas communication in Multi-angle and all-round way.This thesis focuses on the communication methods and techniques, communication range and effectiveness as well as some TV news media which play an important role in the history of China’s TV News overseas communication. By carefully combing and analyzing, this thesis tries to find problems and explore the rules of development of China’s TV News overseas communication.Based on rigorous research, this thesis divides the history of China’s TV News overseas communication into four stages:the startup period, the stagnating period, the rapidly developing period and the leaping period. The four stages reflect the process of China’s TV News overseas communication generally. Through analysis and comparison, it combs the latest development of every stage, trying to show the characteristics of every stage with limited chapter, finding the problems, analyzing and solving out them.At last, this thesis analyzes China’s TV News overseas communication of the past 52 years, and summarizes the characteristics of the four stages in the entire process. It finds out some problems which should be paid more attention to. It also finds useful experience and excellent tradition which can be put into practice in the development of China’s TV News overseas communication in the future.更多还原