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公民记者对公民新闻媒体的使用与满足
Citizen Journalists’ Uses and Gratifications on Citizen News Media
【作者】 张婷;
【导师】 范东升;
【作者基本信息】 汕头大学 , 新闻学, 2010, 硕士
【副题名】以CNN公民记者为例
【摘要】 伴随着互联网技术的高速发展和普及,特别是web2.0技术的出现,传统观念中的受众可以很便捷地通过自身拥有的电子和网络设备将信息公诸于众。从公民新闻这个概念诞生至今,业界和学术界对其关注有加,对公民新闻的研究也很多,但是,国内外学术界对公民记者——公民新闻的行为主体的研究却十分少见,对公民记者的实证研究更是稀缺,为此,本文将以使用与满足理论框架,通过问卷调查来研究公民记者对公民新闻媒体的使用动机。新闻发展史上,每次变革都离不开技术革新,值得注意的是,那时,使用新技术制作并发布新闻还只限于新闻业界,然而,这一次,新技术引起新闻业界的变革远不同于以往,新技术的易于获得和使用特性使业界传统观念中的受众变成了积极主动的信息发布者。这种变革对传统新闻媒体来说既是挑战也是机遇,有些传统媒体开始研究如何吸收用户贡献内容,如本研究中的CNN电视新闻网。鉴于CNN在吸收用户贡献内容上取得的显著成功,本研究以CNN的超级明星公民记者群体(superstar ireporters)为个案来研究公民记者的使用与满足。研究结果发现,公民记者使用公民媒体的动机依次是价值观、娱乐、寻求信息、自我提升和社会联系。公民记者公民新闻行为的首要动机是价值观。研究还表明,公民记者群体的公民新闻动机和其贡献内容主题均不存在显著的性别差异,此外,公民记者的公民新闻行为是一个连续的、持续不断的行为,并不是一时时髦贪新之事物。
【Abstract】 With the high speed development of internet skills and its popularization, especially the appearance of web 2.0, passive audience in traditional opinion can make information public through internet easily and conveniently by using the digital equipments they own. Citizen journalism has been paid much attention by press and academic circles since the conception of citizen journalism appeared. There are many researches about citizen journalism, but few researches about the behavior actors, citizen journalists, in academic circles home and abroad, let alone empirical studies. This study draws on the uses and gratifications approach of media use and aims to fill the void by surveying citizen journalists’motivations.In the history of journalism, every major innovation related to the technology advancement. But this time, the innovation is far more different from every innovation in the history. At that time, only the news media used new technologies to publish the information, while passive audience in traditional opinion are active to make their own news public as the new technologies are widespread and user-friendly now. This phenomenon of citizen journalism and wide trend user generated content bring new challenges and opportunities for mainstream media. Some traditional news media like CNN began to learn integrating user-generated content. CNN showed a great success in doing this, so the community of CNN citizen journalists(superstar ireporters)was chosen as a case in this study.This research shows that citizen journalists are motivated by the“Value”most, and then in turn“Fun”,“Seeking Information”,“Self-enhancement”and“Social Connection”. Besides, there are no significant gender difference in citizen journalists’motivations and the subjects of their generated contents. This study also shows that citizen journalists’behavior of journalism is continual, not just a passing fad.
【Key words】 citizen journalism; citizen journalists; uses and gratifications approach; user generated content;
- 【网络出版投稿人】 汕头大学 【网络出版年期】2011年 05期
- 【分类号】G214
- 【被引频次】10
- 【下载频次】843