【作者】 刘小春；

【导师】 郑昭；

【作者基本信息】 湘潭大学 ， 工商管理， 2008， 硕士

【摘要】 20世纪以来,世界经济活动中的企业并购浪潮风起云涌,受到理论界和企业界的普遍关注。企业并购是世界经济发展的重要趋势,也是企业做强做大的战略选择,每一次并购浪潮都使一些企业的规模和竞争能力得到了迅速提升。但在以往的并购重组活动中,许多企业只局限于资源实物的合并重组,却忽略了企业文化的合并融合,这在很大程度上影响了企业重组的顺利进行。据有关资料统计,并购重组成功的比例并不多,其中直接或间接起因于新企业文化整合的失败。事实上企业文化整合不是将原有两个企业的文化进行简单叠加和拼凑,而是将其优秀部分进行最优融合与升华,其实质就是要重新塑造一种新的企业文化,以便在新的企业组织中充分发挥新企业文化的功能。企业文化是长期沉淀形成的,它具有强烈的个性,不同文化相碰撞必然会有冲突,因此并购中文化的整合是一个长期的循序渐进的逐渐磨合的过程。同时,由于企业对文化整合的认识与实践比较晚,这就使得企业文化整合过程中不可避免的出现这样或那样的问题,因此在企业并购中如何顺利实现文化整合成了目前企业界和管理界所面临的一个重要的现实问题。本文从企业并购过程中文化整合研究的历史背景入手,概述了企业并购的类型和动机,介绍了企业文化的一般理论以及企业文化整合的内涵和作用,并分析了并购企业的文化差异与文化冲突。全文着重在于探讨并购中企业文化整合的基本思路与管理方案,进而对我国国有企业并购中文化整合存在的问题进行分析,同时提出了解决问题的相应对策。本文目的在于探索并购企业顺利实现文化整合的方法,以期为企业并购提供一份较为完整的企业文化整合的管理体系和操作模式,进而为即将并购的企业或正在并购的企业提供理论指导,也为已经并购的企业提供借鉴,同时也为企业经营管理者的决策提供理论依据。更多还原

【Abstract】 Since the 20th century, enterprise merger has been like a wave of surging in the world’s economic activities and received considerable attention from the lines of theory and enterprise. Enterprise merger is the vital trend of economic development in the world and the strategy of being the strong and large-scale enterprises, and each merger dramatically upgraded enterprises’ scale and competitive competence.However, in the past merger activities, many enterprises only emphasized the reorganization of resources but ignored the integration of corporate culture, which affected the smooth progress of corporate restructuring to a large extent.According to the statistics, the proportion of successful enterprise merger is not high, which partially resulted from the failure of new corporate culture’s integration. In fact, the integration of corporate culture is not to integrate and combine the two corporate cultures simply, but to optimize and sublimate the excellent parts. Essentially, it aims to recreate a new corporate culture to give a full play its function in new business organizations.Corporate culture is formed by the long-term accumulation and has strong unique personality. And cultural differences are bound to result in cultural conflicts. Therefore, the cultural integration during merger is a long and gradual process. Meanwhile, enterprise recognizes and pratises the cultural integration ralatively late, so it is inevitable to emerge problems of one kind or another. Thus, how to achieve cultural integration successfully has become an important and practical issues faced by the lines of enterorise and management.This thesis starts with the historic background of cultural integration in the process of enterprise mergers and takeovers, summarizes its categories and motivation, introduces the general theory of corporate culture as well as the connotation and significances of its integration, and gives an analysis of cutural differences and conflicts among combined enterprises.The thesis mainly focuses on the basic ideas of cultural integration and management program during merger, then analyzes the existing problems and puts forward the corresponding countermeatures. The purpose of this thesis is to explore the successful integration methods of merged enterprises and to provide a more complete management system and operation modes, a theoretical guidance for merging and prospective merging enterprises and a reference for merged ones as well as a theoretical basis for decision-making of enterprise managers.更多还原