X广电集团集团化组织机构改革的研究

【作者】 黄敏；

【导师】 石磊；

【作者基本信息】 西南财经大学 ， 工商管理， 2008， 硕士

【摘要】 在我国文化体制改革政策的支持下,面对行业自身的发展,以及国内、国外的因素的影响,广电行业集团化发展不可避免。因此建立适应广电行业集团化发展的组织结构显得尤为重要。X广电集团是是国有大型现代化传媒集团,属于企业化管理的事业单位。集团以广播、电视为主业,同时兼营相关产业。由于过去主要是事业单位管理,因此更多的突出了其事业化的工作。而成立集团化后,将主要业务区别事业化和产业化,分别建立了相适应的管理机制,因此其集团组织结构也要与这种管理机制相适应。在此背景下,本文主要X广电集团在组织结构方面的问题,以集团组织结构重建为研究对象,结合公司战略目标,运用组织结构变革的理论再设计,使新的组织结构更加适应集团发展的战略目标。本文正文共分为五个部分,第一部分主要论述了选题背景、研究意义以及本文的框架和创新点;第二部分为相关管理理论综述,介绍组织结构相关的理论和方法,为本为组织结构重新设计奠定理论基础;第三部分介绍了同行业其它广电集团的组织结构体系,以及X广电集团组织结构的现状和改革必要性;第四部分为对X广电集团组织结构进行设计,介绍了X广电集团组织结构设计的指导思想和原则,以及改革过程中所面临的难点与措施,对广电集团组织结构进行重新设计和运行机制;第五部分为广电集团组织结构改革后的运行效果。更多还原

【Abstract】 Under the supports of domestic reform of cultural system,it is inevitable to develop the radio and television industry for the influencial factors from both the home and abroad and to better-off itself. And It is much more important to establish orgnizational framwork for the development of radio and television industry.X Group,a large national Radio&Television Group is a public institution under the enterprise management which takes the radio, television as its main businesses, and related industries as its sideline.It is used to serve as public function under the management of enterprise type. And now, after the establishment of Radio and television Group, the bussinesses were divided into the publiclized one and industrialized one with different management system. For this reason, the framwork should be suitable for this management type.Under such backgroud, this essay focuses on the problems of the framword of X Group and studys the rebuiding of framework combined with its stratigic goal and to recreate orgnization structure with transformational theories,so as to achieve this goal.This essay is composed by five main parts. The first part is of the background theme-choicing, value of this studying, the sketch and the spark. The part two is set to describe the respective theories and methods of origination framework management , providing the basic laws for the recreation of the organization framework. The third part introduces the other experiences from the counterparts, the current situation of X Group and the necessity of reform. The fourth part is a designation for X Group, and give the brief introduction of the guiding principals, the difficulties and the measures, as well as the redesignation and operational mechanism for Radio and Television Group. The last part is about the effects after the framework works.更多还原