【作者】 陶骏；

【导师】 应放天；

【作者基本信息】 浙江大学 ， 设计艺术学， 2011， 硕士

【摘要】 网站交互领域的权威人物Steve Krug在其著作Don’t make me think!中提出友好的网站交互应当让网页浏览者不需要太多思考,就可以顺利的完成浏览网页过程中的所有操作。Web这类虚拟产品的交互理念,同样适用于实体的产品。Steve Krug的观点与享誉世界的日本设计师深泽直人的"Without thought"的理念不谋而合。优秀的产品,应当与使用者的本能情感相吻合,为使用者带来自然、熟悉、亲切和顺畅的使用体验,这个过程应当没有障碍,不需要过多的学习和思考。笔者从"Without thought"的设计理念获得启示,试图更加深入地研究和探讨如何通过设计,使未来的产品与使用者之间建立更加和谐的情感体验过程,笔者在本文中针对情感体验设计,提出了基于“已见”和“己见”——用户本能思维和行为方式的设计方法模型和相关的系统设计流程,并以此理论为基础和指导,遵循设计流程尝试设计制作了三款不同的功能原型,并通过测试对设计方法进行评估和论证,进一步探讨这种设计思想的实践可行性。笔者希望本文提出的设计方法能在产品开发领域得到更多实践性的应用,使设计过程变得高效、系统,能够准确把握消费者的需求,为其提供有趣、易用、充满魅力的产品和体验,帮助和引导用户形成健康的生活观念和生活方式。更多还原

【Abstract】 Steve Krug, who’s the authority of the web interactive area figures in his book "Don’t make me think!", the excellent web interaction would enable visitors to complete all the operations in the process of browsing the web without too much thinking. This kind of concept is also equally applicable to entities of the product. Steve Krug’s views coincide with the "without thought" concept of world-famous designer Naoto Fukasawa.Good products must coincide with the instinct emotion of users, providing them familiar, kindly and smooth experience, this process should be no obstacle, too much request of study and thinking. The author gets inspiration from the "without thought" concept and tries to study and explore deeply how to establish more harmonious emotional experience between future products and users through design, in the thesis, aiming at the emotional and experience design, the author put forward the design method model and process based on the self perception and the potential perception (user’s thought and behavior of instinct), according to the theory, the team designed three different corresponding function prototypes, and evaluated and demonstrate the design method by testing, to further explore the practical possibility and feasibility of this idea.The author hopes the design method could be applied in the product development, making the design process more efficient and systematic, to grasp customer’s needs and provide them with interesting, easy and charming products and experience, helping and guiding them to form the healthy life concept and style.更多还原