【作者】 安龙送；

【导师】 杜红梅；

【作者基本信息】 湖南农业大学 ， 农业经济与管理， 2008， 硕士

【摘要】 作为湖南省主要的出口农产品之一,猪肉产品对湖南省创汇和经济发展具有相当重要的意义。因此,对湖南省猪肉产品的国际竞争力进行研究就显得尤为必要。文章从分析湖南省猪肉产品对外贸易概况入手,采用国际市场占有率、显示性比较优势指数等指标对湖南省猪肉产品的国际竞争力进行了估计,分别从外部和内部角度考察了湖南省猪肉产品国际竞争力的影响因素,最后从政府、行业协会、企业三个层面提出了提高湖南省猪肉产品国际竞争力的对策。在过去的十年中,湖南省猪肉产品出口在波动中有所上升,规模较大,且表现出了市场集中度高的特点。通过运用恒定市场份额模型对出口数据进行分解研究,结果显示湖南省猪肉产品出口值主要因国际市场的扩大和总体竞争力的上升而增加,但出口品种与世界需求不一致则阻碍了湖南省猪肉产品出口的增加。对湖南省猪肉产品国际竞争力进行比较研究的结果显示:与其他省份相比,湖南省猪肉产品具有较强的竞争力,也具有良好的发展潜力,但与国际竞争者相比,则优势并不明显。影响湖南省猪肉产品国际竞争力的外部因素包括:世界贸易自由化、世界猪肉产品进口、主要竞争者的出口情况、制度环境和资源条件。影响湖南省猪肉产品国际竞争力的内部因素包括:专业化水平、生产规模、技术水平、生产投入、质量与品牌。此外,文章通过构建两个多元线性回归模型对影响湖南省猪肉产品国际竞争力的因素进行了影响因子分析,结果表明竞争者的出口值、世界贸易环境和财政支持力度是影响湖南省猪肉产品国际竞争力的最重要因素。政府应该发挥政策导向作用,加快产业结构调整,增加人力资本投资,提高产业的研发能力,充分利用世贸组织规模,通过“绿箱”政策形成对湖南省生猪产业的有效支持。行业协会则应该通过发展行业标准,规范行业行为,建立联系机制,加强行业交流等举措来发挥其职能作用。作为微观主体的企业应该注重人才培养,提高自己的技术水平,增加资本投入,实现规模经营,加强质量管理,树立品牌意识等。更多还原

【Abstract】 As one of the main export-agricultural products, Pork-product(PP) is so important for the economic development of Hunan that it is necessary to research its international competitiveness. Based on describing the profile of Hunan Pork-product(HPP) trade, this paper estimates on the international competitiveness of HPP by indexes such as International Market Share(IMS), Revealed Comparative Advantage(RCA) etc. In the last section, the author gives out the countermeasures that government, industry association and enterprise should take on.In the past ten years, the export of HPP has increased volatility with a large fundament, and displayed a high degree of market concentration. Anglicizing export data of HPP by the Model of Constant Market Share(CMS), the result showed that the export value of HPP has increased mainly due to the international market expanding and the competitiveness strengthening, but the inconsistent of world demand and export products hampered it.The result of comparative research on international competitiveness of HPP showed that, compared with other provinces of China, HPP is relatively competitive, but is not obvious compared with international competitors.There are several external factors can affect the international competitiveness of HPP, including the liberalization of world trade, world Pork-product import, the export value of major competitors, the system environment and resource conditions. And other factors, such as professional level, the production scale, technical level, the input for production, quality and brand etc, which be classified as internal factors can also exert functions. In addition, by constructing two linear regression models, author found that export value of competitors, the world trade environment and the financial support are the extremely important factors of which affect the international competitiveness of HPP.There are many measures that government, industrial association, and micro-enterprises can take for improving the international competitiveness of HPP. Government should play a role in policy guiding, adjusting the structure of industry, increasing investment in human capital, improving the R&D capability, and giving effective support to the pig industry in Hunan by "green box" policy. Industry association can play its function through making the industrial standard, supervising the industrial behavior, establishing a liaison mechanism, and strengthening the communication. Micro-enterprises should keep an eye on the employees’ training, improving technological level, increasing capital investment, achieving Scope Economy in operations, strengthening quality management, and establishing brand awareness.更多还原