【作者】 高德兴；

【导师】 郑耀星；

【作者基本信息】 福建师范大学 ， 旅游管理， 2008， 硕士

【摘要】 地方依恋研究的背景是地方理论。本文首先介绍了地方理论中一系列概念和研究领域,它们是“地方”、“地方性”、“地方感”和“地方依恋”。之后,重点针对“地方依恋”进行展开,阐述了地方依恋的内涵,介绍了目前的研究进展,分析了地方依恋的研究方法。最后指出,目前尚缺少旅游者对宗教旅游地地方依恋的实证研究。本文介绍了湄洲岛的概况,指出湄洲岛地方性体现在四个方面:自然基底、文化特质、宗教氛围和旅游环境。实证研究中,通过问卷调查的方法,检测旅游者对湄洲岛的依恋程度。问卷分析主要集中在四个方面:旅游者的地方依恋程度、旅游者对湄洲岛地方性的感知、根据依恋程度旅游者分类、分析影响旅游者地方依恋的因素。根据分析,旅游者对湄洲岛的地方依恋程度中等,地方认同比地方依恋程度稍高。旅游者普遍认同湄洲岛的宗教氛围和文化特质,对湄洲岛的自然基底认同程度较高,最不认同湄洲岛的旅游环境。根据聚类分析,将旅游者分为四类:“无依恋者”、“一般依恋者”、“非常依恋者"、“矛盾依恋者”。他们的依恋程度、地方性的感知、旅游行为都有较大差异。同时,探讨了影响旅游者地方依恋的因素。最后,本文提出了地方营造思路、地方性展示方法、和旅游者差异化管理策略,指出湄洲岛旅游发展中存在的问题,并提出了建议。更多还原

【Abstract】 First of all , this study introduces some fields of the place theory, they are place, quality of place, sense of place and place attachment. This paper pays more attention on "place attachment": expatiates it’s meaning, introduces it’s new research progress, analyses it’s research methods.Then,this paper points that there is few empirical study on religion destination.Then, this paper introduces Meizhou Island ,points that there are four aspects can reveal the quality of place of Meizhou Island.The four aspects are physical foundation, culture trait, religion atmosphere and tourism environment.This study uses questionnaire to measure the place attachment of the tourism.The analysis of questionnaire focus on four parts: the degree of the place attachment ,tourists’ perception on quality of place to Meizhou Island, uses cluster analys on the tourists by their different place attachment, finds what influences the place attachment of the tourists.The place attachment of the tourists on Meizhou Island is on the middle grade,the degree of place identity is stronger than the place dependence.Most of the tourists identify with culture trait, religion atmosphere.The number of tourists who don’t identify with the tourism environment is the most.By the cluster analys, there are four kinds of tourists ,they are "no-attachment tourist", "common-attachment tourist", "super-attachment tourist" , "ambivalent-attachment tourist" .The four kinds of tourists are different in place attachment, perception on quality of place to Meizhou,tourists’ behavior. Then,this paper discusses which factor would influence the place attachment of the tourists.In the end, this paper proposes some measure for Meizhou Island,they are place-making ,the approach revealing the quality of place,and differentiation manage strategy.Then this paper proposes some advice for tourism industry of Meizhou Island.更多还原