【作者】 张京环；

【导师】 要力石；

【作者基本信息】 河北大学 ， 新闻学， 2006， 硕士

【摘要】 现阶段，中国食品安全正处在两个重要的转变时期：一是由长期食品短缺时期转向食品相对剩余时期；二是由主要解决食品供需安全问题的时期转向主要解决食品质量安全问题的时期。伴随各种食品质量安全问题的出现，作为公众信息平台的大众媒体在食品安全监督方面起到的作用也日益突出。 目前，业界对媒体在食品安全监督中的作用基本持两种态度：一种态度是坚决支持媒体对食品安全领域暴露出来的各种问题予以曝光，不遗余力的给予打击；另一种态度是对媒体这种对食品安全问题的过分关注表示忧虑，认为媒体在一定程度上成为了“餐桌恐慌”和“食品恐怖主义”的制造者，他们认为大众对食品安全现状的忧虑是媒体的失衡关注造成的，媒体对大众餐桌的议程设置不符合新闻舆论监督的客观规律。 鉴于食品质量安全问题的特殊重要性，以及业界对媒体监督作用认识上的不统一，本文选取央视的《每周质量报告》栏目为切入点，重点研究与论述媒体在食品质量安全领域的监督责任应如何实现。《每周质量报告》是一档以消费者为服务对象的新闻调查类节目。该栏目开播近三年来，在食品安全监督方面有着十分突出的表现，对本文论述的问题也极具典型性。通过对《每周质量报告》栏目的综合分析，本文论述了媒体在食品安全监督方面的责任包括哪些，应该如何实现，以及对其中出现的负面影响应如何规避等问题，以求为媒体在食品安全方面进行更加有力、完善的监督报道做出一些贡献。更多还原

【Abstract】 Nowadays the Chinese food safety is experiencing an important transferring stage. There are two aspects, from long-term food shortage to food surplus; from focusing on the safety of supply and demand to concentrating on the safety of food quality. Along with various issues concerning food safety, the media is playing an increasingly important role.Currently in the food industry there are two attitudes about the media’s role. One is supporting the media to daylight on the issues concerning food safety; the other is worrying that paying too much attention on food safety the media will create "table scaring" or "food terrorism". Someone argues that it is due to the media’s unbalanced attention that consumers worry about the current situation of food safety. They points out that it goes against the laws of media supervising that media participates in discussing consumer’s food.Considering the special importance of food quality safety and the different understandings of the food industry to the media’s role in supervising food safety, the thesis uses CCTV’s ’Quality Report Weekly’ as an example to discuss what the media should do to achieve its commitment. ’Quality Report Weekly’ is a program on CCTV, the objective is to serve the consumers. It has worked three years and plays an important role in supervising the food safety. It is also a typical example for the problem the thesis discusses. By comprehensively analyzing this program, the thesis discusses about the responsibilities the media should have, how to achieve its commitment, and how to avoid problems, in order to make some contributions to the media’s role on food safeity supervising.更多还原