【作者】 李彦；

【导师】 赵钢；

【作者基本信息】 湖南大学 ， 设计艺术学， 2005， 硕士

【摘要】 本文的研究目的在于从视觉思维的角度出发,对民间图形的创造性进行探讨。对于民间图形作品的欣赏,人们常常被它外在的形式所感染,如何透过这些表层现象而认知图形创造性的来源以及内在深度,从而探寻它的规律与特性,这是本文研究的重点。 民间图形创意研究的出发点是视觉思维。因为,图形创意设计的过程是将先前的想法进行视觉化的表现。在这个过程当中,通常采用的都是一种形象化、视觉化的思维方式。而视觉思维是直觉思维的一种,具有非逻辑的跳跃式思维的特点,能直接把握事物的本质和规律。与文明人被驯化了思维方式相比,生活在最基层的民间艺人在进行图形创造过程中,具有审美直觉性的视觉思维占主导地位。虽然他们不会使用单眼聚焦的方式观察生活物象,也没有高不可及的科学技术,却让他们的想象力有着更积极主动的长处。为了探讨这种图形创造性的原因,本文作了深层的研究,研究视觉思维在民间图形创作方式上从视点认知、时间认知以及空间认知上的运用特点,并将其运用的特点扩展于更加广泛的平面设计中。 从视觉思维的角度出发对民间图形创意进行研究的目的不仅是想了解民间图形创意的创作方式,而且也想把产生这种创作方式的思维方法运用到当今平面设计上来,使设计师感受到的图形对象不止停留在单一思考模式上,进而做进一步的观察和非常态的思考。因此本研究想藉此民间图形创意上的探求与分析,跳脱一般既存图形物象的印象,从而运用不同于一般物象的认知模式,以求增进图形创作的趣味性和创造性。更多还原

【Abstract】 The purpose of this thesis is to discuss the creativity of folk-graphics from the point of view of visual thinking. People used to perceive the value of a folk-graphic artwork visually by its external form. However, this thesis focuses on the reasons beneath the surface: what is the in-depth source of folk-graphic designer’s creativity; and what are the rules and characteristics in folk-graphic design.Graphic design is a visualization of concept, so visual thinking should be an important point to study the folk graphic. During the thinking process, visualization is often employed. Visual thinking, as a kind of intuition thinking, is non-logic and discontinuous, but can help people grasp the truth and essence under the surface more directly. Contrary to the educated thinking method of civilian, visual thinking is employed more frequently in the folk graphic design. Although folk graphic designers neither have knowledge of perspective nor sophisticated technology, they can also develop their imagination more actively. In order to search the reason beneath it, this thesis focus on characteristics of viewpoint recognition, time recognition and space recognition, which can be applied in general graphic design practices.The purpose of studying folk graphic design from the perspective of visual thinking is not only to examine the thinking methods employed folk graphic design, but also to find a good way to apply them in today’s modern graphic design practice, so that the graphic designers can generate their design concepts in a more versatile way. Based on this idea, the thesis tries to employ abnormal recognition principal and override general impression of the world to increase the fun and creativity of graphic design.更多还原