【作者】 伍华；

【导师】 吴晓波；

【作者基本信息】 浙江大学 ， 管理科学与工程， 2002， 硕士

【摘要】 随着信息化、全球化和网络化日益向纵深演进，原有的那种单个企业模式或简单的战略联盟已经不能适应新经济发展的需要。在资源有限的情况下，企业立足自身核心能力的建设和维护，并通过外包创新战略有效地借助外部能力，已经成为企业获得持续竞争优势的源泉。随着这种范式的转移，理论界和企业界都意识到外包创新的重要性，然而中外学者对于外包创新的研究还只是处于起步和定性阶段。因此，对企业如何具体实施外包创新战略的方法和步骤开展深入的研究探讨，有着非常重要的理论和实践意义。 本论文从交易费用经济学、资源观经济学和核心能力理论的角度阐述了外包创新的内在机理。并从外包创新产生的背景和概念起源出发，分析了外包创新的战略意义及其对企业经营管理的负面影响。 本论文提出并分析了外包创新的三种基本模式——中心依附型、强强联合型和共生网络型；进而在企业内外部能力评价比较的基础上，通过外包创新模式的选择模型和外包合作伙伴选择的四阶段模型，将定性研究和定量计算相结合，提出企业具体实施外包创新战略的方法和步骤。 最后，本论文从核心能力培养和维护，创建学习型组织，以及外包合作伙伴关系管理等方面探讨了外包创新的特殊管理策略，即企业如何运用外包创新战略获得持续的竞争优势。更多还原

【Abstract】 Under the trend of globalization, and with the improvement of technology, the formal organization model of simple unit or alliance can not satisfy the development of new economy. Outsourcing Innovation (01) is regarded as a valuable strategic asset, and more and more companies begin to incorporate 01 into their overall business strategy.However, while 01 is gaining wider acceptance, almost no research has been studied concerning what is applicable method for using the strategy. Therefore this paper advanced a strategic approach for companies to implement Outsourcing Innovation.First, after expatiating the internal principle of 01 from classical economics and management theory, the author analyses the advantage and disadvantage of actualizing 01.Second, the author studies three basic model of 01 -- ’center depended’, ’cores together’ and ’intergrowth network’. Then based on the evaluation and comparison of inside and outside competences, and combined qualitative with quantitative research, the author advances applicable approach to put 01 into practice.Third, the author discusses several management tactics of 01, including the improvement and protection of core competence, the establishment of learning organization, and the relationship with partner. With these, companies can use the strategy of 01 effectively and obtain permanent competing advantage.更多还原