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类型学视角下元宇宙工作室的多元形态、运作机制与范式转型

Metaverse studios from a typological perspective: Diverse forms, operational mechanisms, and paradigm transformation

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【作者】 司若; 王娜;

【Author】 SI Ruo;WANG Na;School of Journalism and Communication,Tsinghua University;Film and Television Communication Research Center,Tsinghua University;Faculty of Humanities and Arts,Macau University of Science and Technology;

【机构】 清华大学新闻与传播学院; 清华大学影视传播研究中心; 澳门科技大学人文艺术学院;

【摘要】 本文系统考察元宇宙工作室的概念内涵、类型形态与技术架构,并探讨其对影视虚拟摄制与电影工业化升级的启示。研究对2011至2026年间21篇核心文献进行系统综述与主题分析,识别出教育型、工业型、展演型、共创型与概念型5种工作室形态,发现扩展现实(XR)、区块链、AI智能体与虚拟化身界面构成核心技术支撑,共同赋能沉浸式协同生产与创作者经济等场景,并提出类型-技术-应用的闭环驱动分析框架。研究进一步指出,当前以LED虚拟影棚与实时渲染引擎为核心的影视虚拟摄制,实质上构成一种影视型元宇宙工作室,可纳入上述框架加以解释。同时,该领域仍面临技术碎片化、实证匮乏与伦理缺位等问题。基于此,本文构建了融合技术基础设施、主体协作机制与伦理治理体系的三维分析框架,为电影工业智能化升级提供理论参考。

【Abstract】 This paper systematically examines the conceptual connotations, typological forms, and technical architecture of the metaverse studio, and explores its implications for virtual production in film and television, as well as the industrialization upgrading of the film industry. Through a systematic review and thematic analysis of 21 core literature published between 2011 and 2026, the study identifies five types of studio configurations, which are educational, industrial, performative, co-creative, and conceptual. It finds that extended reality(XR), blockchain, AI agents, and avatar interfaces constitute the core technological underpinnings, collectively enabling scenarios such as immersive collaborative production and the creator economy, and reveals a closed-loop driving relationship among type, technology, and application. The research further points out that current virtual production for film and television, centered on LED virtual stages and real-time rendering engines, essentially constitutes a cinematic metaverse studio, which can be explained within the aforementioned framework. However, this field still faces challenges such as technological fragmentation, a lack of empirical research, and ethical deficiencies. Based on these findings, this paper constructs a three-dimensional analytical framework integrating technological infrastructure, collaborative mechanisms among agents, and ethical governance systems, providing theoretical references for the intelligent upgrading of the film industry.

【基金】 澳门科技大学基金会项目“澳门视听艺术中的传统文化传播:创造性转化与创新性发展研究”(FRG-25-061-FA)
  • 【文献出处】 现代电影技术 ,Advanced Motion Picture Technology , 编辑部邮箱 ,2026年04期
  • 【分类号】J91;TP391.9
  • 【下载频次】15
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