【摘要】 图像叙事自古有之。图像既是信息传播的载体，也是话语叙事的重要工具。网络时代的话语传播逐渐由“文字叙事”向“图像叙事”转变，人类认知与交流也呈现图像化为主的特征。我国主流话语应主动顺应网络时代话语传播的图像化叙事趋势，才能更充分发挥统一思想、凝聚共识、塑造价值的作用。然而，网络时代图像的无序生产与虚假生产等问题却极大地制约了我国主流话语的图像化叙事成效。因此，规范图像内容生产，净化图像传播环境，提升图像叙事能力，有效构建主流话语叙事格局对于我国主流话语的图像化叙事就具有十分重要的意义。更多还原

【Abstract】 Image-based narrative has been around since ancient times.Images are not only carriers of information dissemination,but also important tools for discourse narratives.In the era of the Internet,discourse narrative is gradually shifting from "textual narrative" to "image narrative",and human cognition and communication are also characterized by a focus on images.This makes it necessary for the mainstream discourse in China to fully utilize the role of image narative to fully unify ideas,consolidate consensus,and shape values.However,issues such as the disorderly and malicious production of images in the digital age severely constrain the effectiveness of image storytelling in mainstream discourse.Therefore,standardizing the production of image content,purifying the image dissemination environment,enhancing the ability of image narrative,and effectively developing the narrative pattern of mainstream discourse are of great significance for the image-based narrative of mainstream discourse in China.更多还原