【摘要】 乡村文旅是激活乡村资源、拓展农民增收渠道、推动城乡要素双向流动的重要路径，在乡村振兴战略实施中发挥着关键作用。当前，乡村文旅空间普遍面临同质化严重、地域文化断层、利益主体冲突等突出问题，制约其可持续发展。研究以文化基因驱动为核心导向，结合嵊州市水竹村案例，探索乡村文旅空间的创新路径。以期推动地域文化资源向可体验、可消费的文化产品转化，形成“艺术赋能—产业发展—民生改善”的良性循环机制，实现文化价值、经济价值与社会效益的有机统一，为同类乡村文旅空间的高质量发展提供理论参考与实践借鉴。更多还原

【Abstract】 Rural tourism and culture is an important path for activating rural resources,expanding channels for farmers’ income growth,and promoting the two-way flow of urban-rural elements.It plays a crucial role in the implementation of the rural revitalization strategy.Currently,rural tourism and culture spaces generally face serious problems such as severe homogenization,regional cultural discontinuity,and conflicts among interest entities,which restrict their sustainable development.This study takes cultural genes as the core guiding principle and combines the case of Shuizhu Village in Shengzhou City to explore innovative paths for the development of rural tourism.The aim is to promote the transformation of regional cultural resources into experienceable and consumable cultural products,form a virtuous cycle mechanism of "artistic empowerment-industrial development-improvement of people’s livelihood",achieve the organic unity of cultural value,economic value and social value,and provide theoretical references and practical lessons for the high-quality development of similar rural tourism.更多还原