【摘要】 当前艺术乡建已成为推动乡村振兴的重要路径，但也面临消费主义与数字化交织背景下的空间异化与主体性失落等挑战。基于空间生产理论，构建“抽象空间—异化空间—具体空间”分析框架，以浙江省杭州市青山村为案例，深入剖析艺术乡建中的权力、资本与多元主体互动逻辑。研究发现：在抽象空间中，政府通过政策规划与制度安排引导“文化下乡”，资本则通过打造消费性建成环境和获取垄断地租实现乡村空间商品化；在异化空间中，数字技术通过放大视觉奇观营造与话语生产，促成以打卡消费为特征的“拟像”狂欢，加剧了空间生产异化；在具体空间中，原住民、艺术家与消费者等核心行动者通过协商共治、生态艺术共同体建构与文化沉浸式体验等能动性策略，实现主体性重构。艺术乡建兼具资源激活等价值与空间异化等困境，政府需以顶层设计、协同治理、差异化调控及数字赋能等方式重塑治理角色，助力乡村可持续发展。更多还原

【Abstract】 Art-led rural development has currently become a crucial pathway for advancing rural revitalization.However,it also faces challenges such as spatial alienation and subjectivity loss amid the intertwined contexts of consumerism and digitalization.Drawing on the theory of production of space,this paper develops an analytical framework of “abstract space–alienated space–concrete space”.Using Qingshan Village in Hangzhou City,Zhejiang Province as a case study,the paper conducts an in-depth analysis on the logic behind the interplay of power,capital,and multiple actors in art-led rural development.The findings reveal that:in abstract space,the government guides the “cultural outreach to rural areas” through policy planning and institutional arrangements,while private capital enables the commercialization of rural space by creating consumer-oriented built environment and capturing monopolistic rent.In alienated space,digital technology facilitates a “simulacrum” carnival characterized by check-in consumption by amplifying the creation of visual spectacles and discourse production,thereby exacerbating the alienation of space production.In concrete space,core actors such as local residents,artists,and consumers realize the reconstruction of subjectivity through proactive strategies including collaborative governance,eco-art community construction,and immersive cultural experience.In conclusion,art-led rural development not only holds great significance for resource revitalization but also faces the predicament of spatial alienation.To foster sustainable rural development,the government needs to reshape its role via different means such as top-level design,collaborative governance,differentiated regulation,and digital empowerment.更多还原