【摘要】 发展体育产业首发经济既是实现中国式现代化体育产业高质量发展的内在需求，也是推进体育产业早日发展成为国民经济新支柱性产业的创新路径之一。采用文献资料法、逻辑分析法等研究方法，探究我国体育产业首发经济的生成逻辑，系统剖析其发展困境，并提出相应的培育方略。研究认为，积极培育我国体育产业首发经济不仅符合马克思社会再生产理论的一般规律，也是顺应我国体育消费变化的创新载体，更是适应我国体育产业新发展格局要求的创新载体。然而，我国体育产业首发经济的生成和发展仍面临着政策协同适配不足，体育消费需求响应滞后；技术研发应用不深，体育消费体验升级受阻；人才结构衔接失配，体育消费创新供给乏力；市场基础设施薄弱，体育消费场景配套不足等问题。基于此，提出细化政策创新供给，释放发展潜能；深化科学技术革命，激发发展动能；强化高端人才培养，提高发展效能；优化市场创新环境，蓄积发展势能等培育方略。更多还原

【Abstract】 Developing the debut economy in the sports industry is not only an inherent requirement for achieving the high-quality development of China’s sports industry under the framework of Chinese modernization, but also an innovative pathway for accelerating the transformation of the sports industry into a new pillar sector of the national economy. Drawing on methods such as literature review and logical analysis, this study explores the generative logic of the debut economy in China’s sports industry, systematically examines its developmental challenges, and proposes corresponding cultivation strategies. The study finds that actively fostering the debut economy in China’s sports industry not only conforms to the general principles of Marxist social reproduction theory, but also serves as an innovative carrier responding to shifts in sports consumption patterns and the new development paradigm of China’s sports industry. However, the emergence and growth of the debut economy in the sports sector still face multiple structural constraints, including insufficient policy coordination and adaptation accompanied by lagging responses to sports consumption demand; limited depth in technological research, development, and application, hindering the upgrading of sports consumption experiences; mismatches in talent structure, resulting in weak innovative supply for sports consumption; and underdeveloped market infrastructure with inadequate support for diversified sports consumption scenarios. In light of these challenges, this study proposes targeted cultivation strategies, including refining policy-driven innovation supply to unleash development potential; deepening the scientific and technological revolution to stimulate development momentum; strengthening the cultivation of high-level talent to enhance development efficiency; and optimizing the market innovation environment to accumulate long-term development capacity.更多还原