【摘要】 在全球化与多元文化思潮的冲击下，高校思想政治教育面临着价值引领难度加大、教育方式亟待创新等挑战，而中华优秀传统文化作为民族精神内核与价值源泉，为思政教育改革提供了重要突破口。本文探讨了中华优秀传统文化融入高校思想政治教育的必要性与具体路径，旨在增强思政教育的实效性，提升学生文化自信与综合素养，推动中华优秀传统文化在新时代的传承与发展。更多还原

【Abstract】 In the face of globalization and multiculturalism, higher education ideological and political education is encountering challenges such as increased difficulty in value guidance and the urgent need for innovative educational methods. As the core of national spirit and a source of values, excellent traditional Chinese culture offers a significant br eakthrough for reforming ideological and political education. This paper explores the necessity and specific pathways for integrating excellent traditional Chinese culture into higher education ideological and political education, aiming to enhance the effectiveness of ideological and political education, boost students’ cultural confidence and overall quality, and promote the inheritance and development of excellent traditional Chinese culture in the new era.更多还原