【摘要】 以青海省海东市平安区现有生态经济型富硒产品金丝皇菊和青宏杏为例，运用层次分析法和数学模型，从开发潜力和竞争力两个维度评价其价值，并结合发展现状、生态功能重要性、硒资源的利用等情况对产品价值实现进行发展路径选择.研究结果表明：(1)平安区生态富硒产品产值受农产品价格的波动影响每年变幅较大，结合旅游资源的开发，具有一定的潜力.(2)生态型富硒产品开发潜力高值化的农作物和精深产品较少，未能充分与生态价值相结合.(3)平安区仅有少数富硒产品的开发，开发水平尚处于初级产品阶段，生态富硒价值实现的政策驱动力不足.(4)路径选择上，生态型富硒产品的开发要结合当地的旅游资源、资源优势、政策宣传、富硒产品精深加工为一体，充分实现当地资源优势和生态价值的转化，为当地农业经济发展开辟新的途径.生态型富硒产品的价值分析及发展路径研究，搭建起了生态富硒产品价值量化与转化的桥梁，能够为地区富硒资源开发与布局提供具体性参考建议.更多还原

【Abstract】 In this study, based on the existing ecological economic advantage resources of Ping’an District, the value of ecological selenium-rich products in Ping’an District was evaluated from the perspectives of development potential and competitiveness by using analytic hierarchy process(AHP) and mathematical model, and the development path of value realization of products was selected by combining the development status, the importance of ecological functions and the utilization of selenium resources. The results show that:(1)The output value of ecological selenium-rich products in Ping’an District varies greatly every year due to the fluctuation of agricultural prices, which has certain potential combined with the development of tourism resources.(2)There are few crops and deep products with high development potential of ecological selenium-rich products, which cannot be fully combined with ecological value.(3)Only a few selenium-rich products are developed, and the development level is still in the primary product stage, and the policy driving force for realizing the value of ecological selenium-rich is insufficient.(4)In terms of path selection, the development of ecological selenium-rich products should be combined with local tourism resources, resource advantages, policy publicity, and intensive processing of selenium-rich products, so as to fully realize the transformation of local resource advantages and ecological value, and open up new ways for the development of local agricultural economy. The value analysis and development path study of ecological selenium-rich products build a bridge of quantification and transformation of ecological selenium-rich products, which can provide specific reference suggestions for the development and layout of regional selenium-rich resources.更多还原