【摘要】 农业文化遗产旅游资源具有生态脆弱性和文化敏感性，在开发农业文化遗产旅游过程中，游客的亲环境行为有利于保护旅游地自然和人文环境，促进其可持续发展。文章基于认知-情感-行为理论和体验层次理论，构建了游客环境契合度-地方依恋-亲环境行为之间的概念模型，采用结构方程模型和Bootstrap法进行实证检验，结果表明：（1）功能契合正向显著影响游客亲环境行为。（2）服务契合正向显著影响游客亲环境行为。（3）地方依恋在环境契合度与亲环境行为之间起到中介作用。据此为农业遗产旅游地管理提出了促进游客功能契合、服务契合、增强游客地方依恋等建议。更多还原

【Abstract】 Agricultural heritage tourism resources, represented by ecological vulnerability and cultural sensitivity, require careful stewardship. Tourists’ environmentally responsible actions are vital for preserving both the natural and cultural environment of these destinations, ensuring their sustainability. According to “cognition-emotion-behavior theory” and the hierarchy model of tourism experience, this study constructs a conceptual model between tourists’ environmental fit, place attachment and pro-environmental behavior. Structural equation modeling and the Bootstrap method are employed for empirical testing. Results indicate that:(1) Function fit has a significant positive effect on tourists’ pro-environmental behaviors.(2) Service fit also has a significant positive effect on tourists’ pro-environmental behaviors.(3) Place attachment mediates the relationship between environmental fit and pro-environmental behaviors. Therefore, recommendations are offered for managing agricultural heritage tourism destinations to cultivate tourists’ sense of functional fit and service fit and to strengthen their place attachment.更多还原