【摘要】 为了明晰文化生态机制与商业驱动力对粤绣发展的关键作用，以近现代粤绣为研究对象，通过文献研究、田野调查和案例分析等方法，梳理粤绣在近现代的发展脉络，分析其文化生态系统构成特征及商业文化的导向机制与驱动力。研究表明，粤绣的演变呈现“自然-地域-社会-商业”四维互动的生态特征：自然环境为技艺创新提供物质基础与审美原型，地域文化塑造其工艺基因与风格特质，社会变革通过制度重构推动生产体系转型，商业需求则通过市场机制倒逼技术革新与产业整合。此研究结果将有助于深化对粤绣文化生态机制内涵的理解，为传统工艺的传承与创新提供理论依据和实践指导。更多还原

【Abstract】 To clarify the key role of cultural ecological mechanisms and commercial driving forces in its development, this study takes modern and contemporary Guangdong embroidery as the research object. It adopts methods such as literature research, field investigation and case analysis to sort out the development context of Guangdong embroidery in modern and contemporary times, and analyzes the structural characteristics of its cultural ecosystem as well as the guiding mechanisms and driving forces of commercial culture. The study shows that the evolution of Guangdong embroidery presents the ecological characteristic of four-dimensional interaction: "nature-region-society-commerce". Specifically, the natural environment provides the material basis and aesthetic prototypes for technological innovation; regional culture shapes its craft genes and style characteristics; social changes promote the transformation of production systems through institutional restructuring; and commercial demands drive technological innovation and industrial integration through market mechanisms. The results of this study will help deepen the understanding of the connotation of Guangdong embroidery’s cultural ecological mechanisms and provide theoretical basis and practical guidance for the inheritance and innovation of traditional crafts.更多还原