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流动的价值:电影情感经济的积极心理学阐释

Flowing Value: A Positive Psychology Interpretation of Cinema’s Affective Economy

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【摘要】 在媒介融合时代,电影已超越传统视听娱乐功能,成为驱动情感经济的重要引擎。然而,以“情绪释放”或“从众消费”为主的研究视角虽能即时捕捉市场反应,却难以揭示电影产业的韧性、IP价值及内在机制。积极心理学提供了一种关注“生长性”力量的阐释框架,强调通过生成和发展心理资本,形成可持续的“流动的价值”。这一过程在“PERMA模型”下得以具体体现,构成了观众长期在场、高频参与的内在基础,为理解当前电影消费业态创新提供了新的分析维度。

【Abstract】 In the era of media convergence,cinema has transcended its traditional role as audiovisual entertainment to become a key driver of the affective economy.However,prevailing analyses centered on "emotional release" or bandwagon consumption,while effective at capturing immediate market responses,are insufficient to explain the resilience,intellectual property(IP) value,and underlying mechanisms of the film industry.Positive psychology offers a growth-oriented interpretive framework,emphasizing the development of psychological capital to generate a sustainable flow of value.This process is manifested in the PERMA model,which provides the intrinsic foundation for sustained audience engagement and high-frequency participation.Accordingly,this framework adds a new analytical lens for understanding innovation within the contemporary film consumption ecosystem.

  • 【分类号】J943;B84-0
  • 【下载频次】297
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