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中国共产党“五一”纪念活动的仪式设计及其传播功能探析(1937—1945)

The Ceremony Design and Communication Function Analysis of the May Day Commemorative Activities of the Communist Party of China(1937-1945)

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【作者】 王琪; 杜艳华;

【Author】 WANG Qi;DU Yan-hua;

【机构】 复旦大学马克思主义学院;

【摘要】 仪式是纪念活动的核心要素之一,其传播功能取决于仪式设计与实施。全民族抗战时期,中国共产党主要以纪念大会为载体呈现“五一”纪念仪式,合理选择仪式空间,细致规划会场布置,并科学设置会议议程。“五一”纪念仪式带有鲜明的政治属性,承载着思想传播、生产动员、抗战主张表达等多种传播功能。这些功能的充分发挥,得益于传播内容的大众化、传播策略的创新、传播主体自觉性的增强以及国际传播渠道的拓宽。中国共产党在这一过程中的成功实践,对于当今传播工作依然具有宝贵的历史借鉴意义。

【Abstract】 Ceremony is one of the core elements of commemoration activities,and its communication function depends on the design and implementation of ceremony. During the Anti-Japanese War,the Communist P arty of China mainly presented the May Day memorial ceremony with the memorial conference as the carrier,selected the ceremony space reasonably,planned the venue layout carefully,and set the meeting agenda scientifically. The May Day memorial ceremony has a distinct political attribute,carrying a variety of communication functions such as ideological dissemination,production mobilization,and expression of Anti-Japanese War claims. The full play of these functions is due to the popularization of communication content,the innovation of communication strategy,the enhancement of consciousness of communication subjects and the expansion of international communication channels. In this process,the successful practice of the Communist P arty of China still has valuable historical reference significance for the present communication work.

【基金】 国家社科基金重大项目“中国共产党迈向第二个百年对人类社会进步发展的新贡献研究”(21&ZD020)
  • 【文献出处】 未来传播 ,Future Communication , 编辑部邮箱 ,2025年03期
  • 【分类号】G206;D231
  • 【下载频次】74
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