【摘要】 在全球老龄化背景下，推动老年人主动健康是时代之需也是国家之需。运用文献资料、逻辑推理等研究方法，探究主动健康与体育促进之间的逻辑、定位与策略，对实现健康中国和积极应对人口老龄化国家战略目标，助推中国式现代化建设具有重要的意义。研究认为：体育促进老年群体主动健康在价值、导向和目的三方面形成内涵耦合，体现出主动健康与体育促进在内在取向、发展规律和共同愿景之间的紧密联系；体育在促进老年群体主动健康中的定位亟待厘清，应从体育促进主动健康的有限性和限制性、个体亲身参与和长期坚持的必要性两方面精确定位。研究提出：(1)体育促进老年群体主动健康的个性化方案设计应依照个体特征的多维差异、运动方案的功能差异以及个体的适应性差异，遵循安全性、有效性和可持续性原则。(2)老年群体个性化运动方案的制定需要遵循运动筛查、测评、制定目标、个性化指导、计划调试等基本流程，重视运动方案设计以及数据分析和长期追踪，为老年群体制定适当、有效的个性化运动方案。更多还原

【Abstract】 In the context of global aging, promoting the active health of the elderly is the need of the times and the country. With research methods such as literature and logical reasoning, it explored the logic, positioning and strategy between active health and sports promotion is of great significance for realizing the national strategic goal of healthy China and actively respond to the aging population, and promoting the Chinese-style modernization. It is concluded that sports promotion of active health in the elderly group has connotation coupling in three aspects: value, orientation and purpose, which reflects the close relationship between active health and sports promotion of internal orientation, development law and common vision; The position of sports in promoting the active health of the elderly needs to be clarified, which should be precisely positioned from two aspects: the limitation and restriction of sports in promoting active health, the necessity of personal participation and long-term persistence. The research suggests that:(1) The design of personalized program of sports to promote the active health of the elderly should be based on the multi-dimensional differences of individual characteristics, the functional differences of exercise programs and the differences of individual adaptability, and follow the principles of safety, effectiveness and sustainability.(2) The formulation of personalized exercise programs for the elderly should follow the basic processes of exercise screening, evaluation, goal setting, personalized guidance and plan adjustment, attach importance to exercise program design, data analysis and long-term tracking, and formulate appropriate and effective personalized exercise programs for the elderly.更多还原