【摘要】 [目的/意义]本文旨在促进在线健康社区发展，提升大学生健康信息在线获取价值感知。[方法/过程]采用半结构化访谈法收集原始数据，运用扎根理论，借助Nvivo 12对数据进行编码分析，构建大学生健康信息在线获取感知价值影响因素模型。[结果/结论]模型包括个人因素、环境因素、信息因素、平台因素及感知价值，全面梳理了影响大学生健康信息感知价值组态影响相关变量的范畴，未来将通过实证研究进一步验证模型的有效性。更多还原

【Abstract】 [Purpose/significance] This paper aims to promote the development of online health community and enhance the perceived value of university students’ online access to health information. [Method/process] The paper uses semi-structured interview method to collect the original data, codes and analyzes the data by the grounded theory and Nvivo 12, to construct the influencing factors model of perceived value of university students’ online access to health information. [Result/conclusion] This model includes personal factors, environmental factors, information factors, platform factors and perceived value, and comprehensively sorts out the categories of related variables that affect the perceived value of university students’ health information. The validity of the model will be further verified through empirical research in the future.更多还原