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数智赋能下国家考古遗址公园智慧化场景服务体系构建

Construction of an Intellectualized Scene Service System of National Archaeological Site Parks Empowered by Digital Intelligence

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【作者】 席岳婷张配

【Author】 Xi Yueting;Zhang Pei;School of Economics and Management,Chang’an University;

【机构】 长安大学经济与管理学院

【摘要】 构建国家考古遗址公园智慧化场景服务体系,对于促进大遗址保护管理与活化利用、提升国家考古遗址公园公众感知体验具有重要意义。本文采用网络调研法调查55家国家考古遗址公园场景服务现状,探讨数智赋能下国家考古遗址公园智慧化场景服务诉求,构建涵盖基础支持层、数据处理层、技术分析层、场景服务层、虚实共生层五个层次的智慧化场景服务体系架构,并提出国家考古遗址公园服务体系建设的保障策略,为国家考古遗址公园场景服务智慧化发展提供参考。

【Abstract】 In the context of the knowledge economy and the digital age, digital intelligence is driving the protection and management of cultural relics towards smart transformation. The inheritance and protection of cultural heritage are evolving in the direction of public-centered openness and sharing, continuous innovation and revitalization, interactive experiences, and intelligence.National archaeological parks, as specifc public cultural spaces with national signifcance for the protection and utilization of large heritage sites in China, are inevitably exploring intellectualized service scenarios under the empowerment of digital intelligence and policy support. However, existing research indicates that national archaeological parks have not yet fully realized the potential of applying digital intelligence technologies. There is little discussion on the composition and application of the intellectualized scene service system in these parks. Additionally, further study is needed on how to achieve the integration and interaction of elements between virtual and physical scenarios.This paper focuses on the 55 national archaeological parks offcially announced by the National Cultural Heritage Administration of China. It employs online research methods to investigate the current status and development characteristics of service scenarios.Discussing the demands for the intellectualized scene service system empowered by digital intelligence, a fve-layer intellectualized scene service system architecture is constructed, encompassing a foundational support layer, data processing layer, technical analysis layer, service scenario layer, and virtual-physical symbiosis layer. This paper proposes strategies for building the service system of national archaeological parks to promote their protection, management, revitalization, value interpretation, and outcome transformation,ultimately enhancing public perception and experience.Compared to previous research, this paper focuses on two new aspects. First, to better address core issues related to public behavior, space and environment, activities, and experience, as well as links and data in national archaeological parks, an intellectualized scene service system composed of fve levels is established, providing a new perspective for sustainable management. Second, it emphasizes the empowerment of digital intelligence and proposes strategies for ensuring the intellectualized scene services, including the importance of executing digital construction standards and policies, focusing on the diversifed design of service scenarios, strengthening deep professional service thinking and capabilities, promoting sustainable management of integrated virtual-physical services, and improving the development of professional talent and technological reserves. These efforts aim to deepen the integration of cultural heritage protection and modern technologies.This paper explores the potential of digital intelligence technologies in enhancing service effciency and public experience of national archaeological site parks. Utilizing advanced digital technologies and intelligent algorithms, it optimizes business processes,decision-making, and product services, thereby improving management effciency and public satisfaction in national archaeological parks. This paper provides theoretical support and practical guidance for the intellectualized construction of these parks, enabling them to meet the demands of the digital age more effectively, facilitating research interpretation, cultural inheritance, and social sharing, and enhancing sustainable management capabilities.

【基金】 国家社会科学基金项目“国家考古遗址公园公众感知度提升路径研究”(编号:19BKG047)”成果
  • 【文献出处】 中国文化遗产 ,China Cultural Heritage , 编辑部邮箱 ,2024年06期
  • 【分类号】K878;G122;TP399
  • 【下载频次】121
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