【摘要】 网络思想政治教育是推动新时代高校思政工作“活”起来和“火”起来的关键环节，也是亟待深入思考和持续探索的重要课题。当前，高校网络思想政治教育工作面临“数字殖民”催生的意识形态演变风险、内容有待优化、教学实践有待加强等问题。高校需要科学规划顶层设计，构建网络育人的新格局；优化内容生产与传播，夯实网络育人的新基建；发挥“网红”的正向激励作用，探索网络育人的新举措；建设网络思政教育平台，拓展网络育人的新场域，这些举措是推动高校网络思想政治工作高质量发展的重要路径。更多还原

【Abstract】 Network ideological and political education is the key link in promoting the revitalization and popularization of ideological and political education of colleges and universities in the new era, and it is an important topic that urgently needs to be deeply considered and continuously explored. The network ideological and political education in colleges and universities is facing the risk of ideological evolution caused by “digital colonization”, the content of which needs to be optimized, and the teaching practice strengthened. Colleges and universities need to scientifically plan top-level design and build a new pattern of network education; optimize the impact of content production and dissemination, and consolidate the new infrastructure of network education; give full play to the positive motivational role of Internet celebrities to create a new paradigm of online education; build an online ideological and political education platform, and expand the new field of online education. The above-mentioned approaches are important paths to promote the high-quality development of network ideological and political education.更多还原