【摘要】 随着近年来国民健康保障意识被激发，互联网健康险逆势增长，创新发展互联网健康险不仅能够满足大众需求，还可以促进保险行业发展。通过对当下影响互联网健康险发展的因素进行综合分析，结合当前的社会环境，明确行业发展存在的优势及不足。同时结合国家关于互联网保险发展的指导政策，顺应大健康发展战略，提出互联网健康险发展的可行性建议，旨在促进我国互联网健康险的长期稳定发展。更多还原

【Abstract】 With the recent awakening of national health security awareness, internet health insurance has grown against the trend. Innovative development of internet health insurance can not only meet the needs of the public, but also promote the development of the insurance industry.Through a comprehensive analysis of the factors influencing the development of internet health insurance and the current social environment,the advantages and disadvantages of the industry development are clarified. Meanwhile, in accordance with the national guidelines on the development of internet insurance and the development strategy of enlarged health, feasible suggestions for the development of internet health insurance are proposed,in order to promote the long-term and stable development of internet health insurance in China.更多还原