【摘要】 发挥旅游文创产品在文化的传播和发展的过程中,发挥巨大作用的同时也挖掘红山文化文创产品极大的商业价值。运用现代设计手法对红山出土文物进行抽象提取结合红山时期先民的日常生活进行创作。对红山文化文创产品进行创新。红山文化旅游文创产品更是文创产品设计中不可或缺的宝藏资源。本文以红山文化旅游文创产品为主要研究对象,针对目前其文创产品设计存在的问题以及相关策略进行了深刻的探讨。有利于改善目前红山文创产品的状况。更多还原

【Abstract】 It is intended to explore the great commercial value of cultural and creative products of Hongshan culture while bringing into full play the tourism cultural and creative products in the process of spreading and developing culture. In combination with the daily life of the ancestors in Hongshan period,the unearthed cultural relics in Hongshan are abstracted with modern design techniques for creation. Cultural and creative products of Hongshan culture can be obtained Tourism cultural and creative products of Hongshan culture are indispensable treasure resources in the design of cultural and creative products. Taking Tourism cultural and creative products of Hongshan culture as the main research object,this paper carries out an in-depth analysis on the problems and relevant strategies of the cultural and creative product design,which is conducive to improving the current situation of Hongshan cultural and creative products.更多还原