【摘要】 文章从可见性的视点切入,考察网络文学生产者的平台实践,探究网络文学生产者与平台间的权力关系。研究发现:网络文学平台建立了以数据为中心的内容生产机制、作者成长机制、作品推荐机制,对可见性进行生产、维护、分配。在这样的生产体系下,“可见即收益”,网络文学生产者通过身份展演、参与性消费、驯化技术等方式争夺可见性。平台掌握了组织可见性的权力,网络文学生产者持续受到以文学网站为代表的平台资本的剥削与控制。更多还原

【Abstract】 From the perspective of visibility, this paper examines the platform practice of online literature producers, and explores the power relationship between online literature producers and platforms. The research found that the online literature platform has established a "data"-centered content production mechanism, an author growth mechanism and a work recommendation mechanism to produce, maintain and distribute "visibility". Under such a production system, "visibility is profit", and online literature producers compete for "visibility" through identity performances, participatory consumption, domestication technology, and etc. However, platforms have the power to organize "visibility", and online literature producers are exploited and controlled by platform capital represented by literature websites.更多还原