【摘要】 基于新近发现的20世纪上半叶喜马拉雅地区五份藏文报刊的内容分析，发现喜马拉雅地区的藏文报刊发轫于传教士报刊，《拉达克新闻报》启其端，之后布道纸与新闻纸别分异路。喜马拉雅地区东西两翼的藏文报刊在内容上有较强的关联性和互动性，并创新了巴扎传播、客栈传播、马帮传播等诸多发行方式。喜马拉雅地区藏文报刊的创办和传播显示：现代西方传教士报刊对华渗透并非仅从东南沿海向内地单向开展，而是从中国东西两侧双向进入；喜马拉雅地区藏文报刊是西方殖民主义国家对中国西藏进行宗教、政治、文化渗透的工具，同时也成为20世纪上半叶中国内地向中国西藏进行信息传播最主要的大众传播中介；在朝贡体系与殖民体系的博弈格局下，喜马拉雅地区早期藏文报刊因宗教冲突与地缘政治而呈现出较强冲突性与对抗性。更多还原

【Abstract】 Based on a content analysis of five Tibetan new spapers in the Himalayan region in the first half of the20th century,this study identified obvious Chinese factors in their founding background and content.Tibetan new spapers in the Himalayan region originated from missionary new spapers and presented different styles in the east and west wings. Ladakh New s was one of the earliest Tibetan new spapers.They then embarked on different secular and religious development paths. Tibetan new spapers in the east and west wings of the Himalayas had strong connections and interactivity in content. In addition,they invented many methods of distribution,such as bazaar communication,inn communication and caravan communication. Their emergence and cross-border spread showed that it was penetrated by modernized western missionary new spapers to China. It was not only from the southeast coast,but also from both eastern and western China. Tibetan new spapers outside the Himalayan region served as tools for western colonial countries to infiltrate China’s Tibet in terms of religion,culture,and politics. They eventually became the most important mass media intermediary for information dissemination from China’s mainland to China’s Tibet in the first half of the 20th century. Under the power game of tributary and colonial systems,early Tibetan new spapers in the Himalayan region showed strong antagonism due to religious conflict and geopolitics.更多还原