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外贸新常态下跨境电子商务人才培养对策研究

Research on the Countermeasures of Cross-border E-commerce Talent Training under the New Normal of Foreign Trade

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【作者】 茅和华

【Author】 Mao Hehua;Shazhou Professional Institute of Technology;

【机构】 沙洲职业工学院

【摘要】 在“规模增长、增速放缓”以及世界经济疲软、贸易摩擦不断的外贸新常态环境下,我国跨境电子商务开始呈现出新的发展特征,并逐渐成长为一个重要的新的经济增长点。但人才缺乏,尤其是高素质、实用型电商人才的缺乏一直阻碍着我国跨境电商行业的高速发展。分析外贸新常态下跨境电商人才的需求现状,探讨当前跨境电子商务人才培养存在的问题及不足之处,并提出有针对性的人才培养策略。

【Abstract】 Under the new normal foreign trade environment of “increasing scale and slowing growth rate”,weak world economy and constant trade frictions, cross-border e-commerce in China begins to show new development characteristics and gradually grows into an important new economic growth point. However, the lack of talents, especially with the high qualities and practical e-commerce business, has been hampering the rapid development of cross-border e-commerce industry in China. This paper analyzes the current situation of cross-border e-commerce talent demand under the new normal of foreign trade, and focuses on the existing problems and shortcomings of cross-border e-commerce talent training, and then puts forward the targeted talent training strategies for reference.

【基金】 2022年度江苏省高校哲学社会科学研究项目(2022SJYB1654)
  • 【文献出处】 沙洲职业工学院学报 ,Journal of Shazhou Professional Institute of Technology , 编辑部邮箱 ,2022年04期
  • 【分类号】F752.6;F724.6
  • 【下载频次】13
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