节点文献
晋陕豫黄河金三角地区体育非物质文化遗产旅游开发的SWOT分析
SWOT analysis on sports intangible cultural heritage tourism development in the Yellow River gold triangle area of Shanxi, Shaanxi, Henan province
【摘要】 晋陕豫黄河金三角地区体育非物质文化遗产(以下简称黄河金三角地区体育非遗)丰富,运用SWOT分析法对该地区体育非物质文化遗产的旅游开发进行综合评价,明确发展的优势和劣势,发现机遇和威胁因素。结果显示:区域地理条件优越、文化底蕴深厚、体育与旅游资源丰富、交通便利、政策支持、旅游产业备受关注、借助热门旅游城市、多产业融合发展是优势和机遇;区域行政壁垒、经济发展水平不高、缺少具有竞争力的核心旅游城市、专业人才短板、五大旅游城市群的形成、全国体育旅游热带来的冲击等制约了黄河金三角地区体育非遗的旅游开发,针对以上分析提出了相应对策。
【Abstract】 The Yellow River gold triangle area of Shanxi, Shaanxi, Henan Province is rich in sports intangible cultural heritage. By using the SWOT analysis method, this article comprehensively evaluates the tourism development of sports intangible cultural heritage in this area, clarify the advantages and disadvantages of development, and find its opportunities and threats; and gets the result that regional geographical conditions,profound cultural heritage, rich sports and tourism resources, convenient transportation, policy support, tourism industry, close proximity to popular tourist cities, and multi-industry integration development are the advantages and opportunities; regional administrative barriers, low level of economic development, lack of competitive core tourist cities, shortage of professional talents, the formation of five major tourist agglomerations, and the impact of national sports tourism fever restrict the development of sports intangible cultural heritage tourism development in the Yellow River Golden Triangle area of Shanxi, Shaanxi, Henan province. Finally, it proposes some corresponding countermeasures in view of the above analysis.
【Key words】 sports intangible cultural heritage; tourism development; SWOT analysis; Yellow River gold triangle area of Shanxi,Shaanxi,Henan province;
- 【文献出处】 辽宁体育科技 ,Liaoning Sport Science and Technology , 编辑部邮箱 ,2022年03期
- 【分类号】F592.7;G812
- 【下载频次】549