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生企双需求导向下的高职跨境电商专业进阶分流研究

Research on the Advanced Diversion of Cross-border E-commerce Specialty in Vocational Colleges Under the Guidance of Double Demand from Students and Enterprises

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【作者】 茅和华

【Author】 MAO Hehua;Department of Economics and Management, Shazhou Professional Institute of Technology;

【机构】 沙洲职业工学院经济管理系

【摘要】 互联网信息技术的普及、经济全球化的发展推动了跨境电子商务的快速发展,需要大量高素质跨境电商人才。由于跨境电子商务是新兴专业,高职院校在跨境电商专业人才培养上存在一定的不足。针对现阶段高职跨境电商人才培养中存在的问题,通过调研了解生企"双需求",建立生企"双需求"导向下的高职跨境电商人才进阶分流培养模式,为高职跨境电商人才培养提供依据。

【Abstract】 The popularization of Internet information technology and the development of economic globalization have promoted the rapid development of cross-border E-commerce,which requires a large number of high-quality cross-border E-commerce talents.as an emerging major,there are some deficiencies in the training of cross-border e-commerce professionals in vocational colleges.Based on the analysis of the problems existing in the cross-border E-commerce talent training in vocational colleges,the advanced teaching strategy of advanced E-commerce talents in vocational colleges under the guidance of “double demands” of graduate enterprises is mastered through investigation and study,which provides the basis for cross-border E-commerce talents training in vocational colleges.

【基金】 江苏省教育科学“十三五”规划课题(D/2020/03/14)
  • 【文献出处】 苏州市职业大学学报 ,Journal of Suzhou Vocational University , 编辑部邮箱 ,2021年04期
  • 【分类号】F713.36-4;G712.3
  • 【下载频次】99
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