【摘要】 北京的SKP-S商场营造了以"数字-模拟未来"为主题的沉浸式科幻购物场景,构建了一个感觉经验不断流动生成的当代审美空间。当代艺术的审美感知嵌入消费文化,充分参与了商场外部陈设空间的建构与产品的生产过程,延展为一种新的时尚范式。新型媒介技术的介入催生了多感官、互动性、开放性的审美体验,构筑了极具感受性的购物氛围。沉浸式商业空间以一种新的感性存在模式与感知类型,在与观者的互动交流中获得了新的意义生成,重塑了都市人的感性经验结构与生活方式,成为当代"感觉共同体"的具体化表达。更多还原

【Abstract】 SKP-S in Beijing creates an immersive and science-fiction shopping scene with the theme of "Digital Future Simulation", which has become a contemporary aesthetic space generated by the sensory experience. The aesthetic perception of contemporary art is embedded in the consumer culture, and fully participates in the construction of the display space outside the shopping mall and the production process of products, which extends to a new fashion paradigm. The intervention of new media technology gives birth to a multi-sensory, interactive and open aesthetic experience, and builds a highly perceptive shopping atmosphere. With a new perceptual existence mode and perceptual type, immersive commercial space obtains new meaning generation in the interaction with the audience, reshapes the perceptual experience structure and lifestyle of urban people, and becomes the concrete expression of contemporary "sense community".更多还原