【摘要】 居家健身是疫情期间增强民众免疫力的有效途径。基于网络传播动力学视角,运用社会网络分析、文献分析等方法,对居家健身相关内容网络扩散模式进行梳理研究后发现,现行居家健身网络扩散采用中心化扩散模式,存在逐级扩散效率低下、中心节点扩散监管困难、扩散内容缺乏个性的固有缺陷。建议顺应信息技术的发展,采用拟区块链的去中心化扩散模式,使传播范围更广泛、信息反馈更迅速。基于此,提出从构建民众网络健身环境、调动社会体育专业人员、优化社区服务资源配给等3个方面,实现居家健身去中心化网络扩散。更多还原

【Abstract】 Home fitness is an effective way to strengthen population immunity.Based on network transmission dynamics perspective, using the method of social network analysis, literature analysis, the related content of home fitness generalizes the network spread model of research found that the such current home fitness network diffusion as adopt centralized mode, low efficiency, center node diffusion cascade diffusion regulatory difficulties inherent defects, diffusion content lack personality.Therefore, the decentralized diffusion model of blockchain should be adopted in line with the development of information technology, so as to make the communication range wider and the information feedback more rapid.Based on this, it is proposed to realize decentralized network diffusion of home fitness in such three aspects as constructing public network fitness environment, mobilizing social sports professionals, and optimizing community service resource allocation.更多还原