【摘要】 《一本好书》的成功,主要得益于在制作过程中,团队不断尝试节目形式与内容的创新与多样化表达,让书籍戏剧化演出的模式不断地创新、进阶,以表演嘉宾对书籍人物精彩的演绎来触及人们对于书籍内容深刻的思考与讨论。形式、结构、内容的特色创新加之传播内容、传播者、传播渠道的完美融合,使《一本好书》起到了经典阅读引领大众文化的传播效果。更多还原

【Abstract】 The success of The Wonderful Read is mainly attributed to the team’s continuous attempts to innovate and diversify the contents and forms during the process of programming. The program manages to lead the mass culture by continuous innovation and advancement of dramatizing books and the guest performers wonderful interpretation of characters for the purpose of echoes with people’s deep thoughts and discussions on the contents of the book. The Wonderful Read achieves the effect of leading mass culture by distinctive innovation of forms, structure and contents and perfect integration of communication contents, communicators and communication channels.更多还原