【摘要】 创新创业是基于创新基础上的创业活动。大学生创新创业训练项目的实施能够使大学生的创新意识得以实现,创业能力得到锻炼。大学生创业能否成功,很大程度上取决于项目的选择。创新性是项目选择的核心要素,创新支持创业,创业升华创新。蟾皮作为全新的装饰画制作材料首次出现在大众的视野内,将蟾皮通过剪刻等传统手法加工结合现代元素制作而成的蟾皮画为国内首创。该文以蟾皮画为例,从市场需求、创新性、寓意及创业成本的角度探讨了蟾皮画作为大学生创新创业项目的优势。更多还原

【Abstract】 Innovation and entrepreneurship are entrepreneurial activities based on innovation. The implementation of innovation and entrepreneurship training programs for college students can enable college students to realize their innovative consciousness and exercise their entrepreneurial ability. The success of undergraduate entrepreneurship depends largely on the choice of the project. Innovation is the core element of project selection, innovation supports entrepreneurship, and entrepreneurship sublimates innovation. Toad skin is a new material for making decorative paintings. Making toad skin into toad skin painting is the first in China. This article explores the advantages of toad skin painting as an innovation and entrepreneurship project for college students from the perspective of market demand, innovation, moral and entrepreneurial cost.更多还原