【摘要】 运用文献资料、实地调研等研究方法,分析我国冰雪特色小镇建设过程中出现的问题,提出发展策略。我国冰雪特色小镇建设存在的问题主要包括小镇建设缺少特色品牌、缺少多元拓展、缺少内生动力、缺少冰雪人才,基于此提出发展策略:融合地域文化资源,打造特色品牌市场;发挥产业集聚效应,驱动产业内生动力;借鉴典型引领行业,实现四季多元拓展;创新人才培养模式,培养冰雪专业人才;精准对接全民需求,构建公共服务体系。更多还原

【Abstract】 Using methods of literature reviews and field investigation, this paper has analyzed the problems in the construction of small towns with ice-snow characteristics in China and then put forward their corresponding development strategies. The existing construction problems include lack of characteristic brands, diversified expansion, endogenous power and talents. Based on that, the development strategies have been put forward in the following aspects: create characteristic brand market through integrating regional cultural resources; drive endogenous power of industry through exerting industrial agglomeration effect; realize diversified four-season expansion through drawing lessons from typical leading industries; train ice-snow professionals through innovating personnel training mode; accurately dock the national needs through building a public service system.更多还原