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社会公共体育服务与地区体育产业融合发展研究

Research on the Integration of Social Public Sports Service and Regional Sports Industry

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【作者】 张帅韩衍金李娜苏玉慧刘洋

【Author】 ZHANG Shuai;HAN Yan-jin;LI Na;SU Yu-hui;LIU Yang;Jilin Normal University;Beijing Sport University;

【通讯作者】 李娜;

【机构】 吉林师范大学体育学院北京体育大学

【摘要】 采用文献资料法等对基于乡村振兴战略背景下社会公共体育服务与地区体育产业融合发展进行研究。研究表明:"乡村振兴"升级为国家战略,为促进社会公共体育服务创新提供依据;"健康中国战略"为地区公共体育服务与体育产业融合提供动力;深化供给侧结构性改革为推动地区体育产业一体化融合发展提供导向。同时,创新驱动机制、协同供给机制、运行与保障机制在社会公共体育服务与地方体育产业融合过程中起着重要作用。建议:基于供给侧改革优化公共体育服务、完善体育产业体系建设;建立以公共体育服务为基础的区域体育产业集群发展模式;推进基于"互联网+大数据"服务为依托的开放式体育产业创新是社会公共体育服务与地区相关体育产业有效融合的途径。

【Abstract】 This paper studies the integration and development of social public sports service and regional sports industry based on the rural revitalization strategy by means of iterature and data.The research show that the "rural revitalization" is upgraded to a national strategy to rovide a basis for promoting social public sports service innovation;"Healthy China Strategy" provides power for regional public sports services and sports industry integration;deepening the supply-side structural reform provides a guide for promoting the integration and development of the regional sports industry.At the same time,the innovation-driven mechanism, the collaborative supply mechanism,the operation and guarantee mechanism play an important role in the process of integration of social public sports services and local sports industries.Recommendation:ways of effective integration of social public sports service and regional related sports industry are optimizing public sports services based on supply-side reform to improve the construction of sports industry system;establishing a regional sports industry cluster development model based on public sports services;promoting open sports industry innovation based on "Internet + Big Data" service.

【基金】 吉林省教育厅“十三五”社会科学研究规划项目(项目编号:JJKH20191039SK);中央高校基本科研业务费专项资金资助(项目编号:2018XS022)
  • 【文献出处】 南京体育学院学报 ,Journal of Nanjing Sports Institute , 编辑部邮箱 ,2019年05期
  • 【分类号】G80-05
  • 【被引频次】36
  • 【下载频次】488
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