In the past,the entrepreneurial alertness studies focused on the discovery and identification of opportunities for entrepreneurs. However,in the corporate entrepreneurship context,there was a lack of in-depth study of how an organization was alert to the opportunities and threats in the internal and external environment and acted in a timely manner. Based on the theory of organizational learning 4 I model,through a case study of key business decision-making of a new-retail chain of fashion enterprise,we fou...